Tourexpi
A
new global study commissioned by Sabre (NASDAQ: SABR) reveals that over 91% of
agencies are using four or more booking systems, with more than half managing
seven or more — a complexity that directly impacts productivity, profitability,
and employee satisfaction.
In
response, Sabre is launching the SabreMosaic™ Travel Marketplace, an AI-powered
platform that brings together the industry’s most comprehensive travel content
in one place, simplifying operations and modernizing how travel is sold.
"Every
industry faces digital fragmentation," said Jen Catto, Chief Marketing
Officer at Sabre. "In travel, that fragmentation has reached a point where
it’s no longer manageable. Agencies are telling us they want simplicity,
unified access, and technology that empowers them to serve travelers without
being slowed down."
Key
findings from the survey include:
·
75% of agencies report a growth in the
number of content connections over the past three years
·
Over 80% believe a single unified
platform would lower technology costs
·
Nearly 90% manage four or more API
integrations, with over half citing them as a significant challenge
·
91% believe AI can enhance
productivity and customer experience, though 41% express concern over its
long-term impact on the workforce
A
Smarter, AI-Enabled Marketplace for a Fragmented Industry
SabreMosaic™
Travel Marketplace marks a leap beyond the traditional Global Distribution
System (GDS), offering a cloud-native, content-agnostic solution that supports
both Offer- and Order-based workflows. It is designed to empower agencies in a
multi-sourced travel environment, giving them the tools to operate more
efficiently and serve customers more effectively.
“Travel
agencies shouldn’t need to juggle a dozen systems just to function,” said Garry
Wiseman, Chief Product and Technology Officer at Sabre. “SabreMosaic simplifies
the process with a single, intelligent platform. It’s about more than just
content—it’s about delivering the right content at the right time, with
AI-driven tools that improve recommendations and streamline sales. We’re not
just talking about transformation—we’re delivering it.”
Core
benefits of SabreMosaic™ Travel Marketplace:
Access
everything. Offer anything. A single connection to the industry’s most
extensive content portfolio: 38 NDC airlines, over 150 low-cost carriers, 2
million lodging options, and more than 70 car and rail providers
Smarter
sales. AI helps surface the most relevant content quickly, automates key
booking and servicing workflows, and increases conversion rates across all
travel segments
Built
for performance. Cloud-native and modular, the platform supports
enterprise-scale transactions, offering continuous availability and the
flexibility to grow with the business
With
SabreMosaic, Sabre is redefining how travel agencies access, manage, and sell
in an increasingly complex landscape. By unifying content, embedding AI where
it adds real value, and enabling flexible, scalable workflows, Sabre is helping
agencies shift from managing fragmentation to driving sustainable growth.
Image
Credit: © Sabre
The most interesting news


Historic Ju 52 on its Way to the Lufthansa Group Conference and Visitor Center
The historic Junkers Ju 52, affectionately known as "Aunt Ju," is leaving Paderborn-Lippstadt to become a permanent exhibit at the new Lufthansa Group Conference and Visitor Center.


Major Boost for Tourism: Construction Begins on the Antalya–Alanya Highway
Turkey’s Minister of Transport and Infrastructure, Abdulkadir Uraloğlu, has announced that construction of the new Antalya–Alanya highway will officially commence on 25 July.


Marriott International Completes Acquisition of citizenM Brand
Transaction Expands Company's Global Lifestyle Offerings.


Discover the Untouched: Marriott Bonvoy’s Hidden Gems Across the Caribbean and Latin America
Marriott Bonvoy invites travelers to uncover some of the Caribbean and Latin America’s most untouched destinations—places where nature takes center stage, serenity feels authentic, and every step is a chance to reconnect with the world in its pur


Emirates Group Launches Massive Talent Drive to Power Its Next Era of Innovation and Expansion
The Group is recruiting over 17,300 professionals across 350 roles in 2025.


Italy set to break tourism records as Rome prepares to host WTTC’s 25th Global Summit
International visitor spending to exceed €60 billion as global tourism leaders head to the Eternal City.


Boutique Meets Basalt: Cave Luxury at Signature Cave Cappadocia
Amidst surreal tuff rock formations, ancient cave churches, and millennia-old rock dwellings, Wyndham Hotels & Resorts has unveiled a unique boutique property: Signature Cave Cappadocia, Trademark Collection by Wyndham—an extraordinary retreat in o


IHG Hotels & Resorts Announces First voco Resort in Oman with the Signing of voco Al Mouj Muscat
IHG Hotels & Resorts has announced the signing of a management agreement with Golden Group Holding for voco Al Mouj Muscat, a 251-room beachfront resort set to open in the fourth quarter of 2025.


Agoda Ranks Asia's Most Affordable Summer Destinations for Hoteliers to Manage Yields from Deals
Surabaya leads the list of top-value destinations across Asia, with average room rates at just $35 per night, according to digital travel platform Agoda.


TUI Care Foundation launches two new TUI Futureshapers projects in Portugal and North Africa
TUI Futureshapers Portugal offers training, mentorship, and expert support to help social entrepreneurs build sustainable tourism businesses with impact.


Balancing Conservation and Tourism: German-Polish Project Develops Monitoring for Protected Areas
How can nature conservation and tourism coexist in sensitive protected areas? The German-Polish project "MoPA" aims to answer this by developing sustainable visitor management and socio-economic monitoring in the Lower Oder Valley.


Ryanair urges government to abolish air travel tax in 2026 budget
Air travel tax must be scrapped if Germany wants to return to pre-COVID traffic and tourism levels


AI-supported ground processes: Lufthansa, Fraport, and zeroG drive innovation at Frankfurt Airport
Camera-based computer vision solution “seer” improves punctuality — ground operations become more efficient — customer experience enhanced.


There's Never Been a Better Time to Visit Hyatt Regency Danang
Travel + Leisure World's Best Awards 2025 winner unveils elevated dining experiences and unparalleled family accommodations.


Thailand Leads Push to Strengthen Two-Way Travel Between India and ASEAN
As part of the ASEAN-India Year of Tourism 2025, the Tourism Authority of Thailand (TAT) hosted the ASEAN-India Forum from 22–25 July in Bangkok.


Greece Introduces Cruise Passenger Fee to Boost Tourism Revenue
Greece has implemented a new fee targeting cruise ship passengers disembarking at its ports, aiming to increase national tourism revenue.


TAT Launches Coral College Project to Promote Safe and Sustainable Marine Tourism
New bilingual e-learning platform aims to protect marine ecosystems and raise tourist awareness.


Turkish Citizens to Benefit from Facilitation in Schengen Visa Process: Foreign Ministry
Turkish citizens will, for the first time, be able to obtain multiple-entry Schengen visas more quickly and easily, according to a statement from sources at the Turkish Foreign Ministry on Friday.


Over 102 000 Foreign Visitors in Antalya: July Record Broken
Turkish Minister of Culture and Tourism, Mehmet Nuri Ersoy, has announced that on 19 July 2025, more than 102,000 foreign visitors entered Türkiye via the airports of Antalya and Gazipaşa—marking a new single-day record for the month of July.


Germany’s Travel & Tourism Sector to Break All-Time Records in 2025
Germany is set to make Travel & Tourism history in 2025, with every major performance indicator expected to reach record levels, according to new data from the World Travel & Tourism Council (WTTC).


Emirates to Introduce Third Daily Flight to Mauritius to Facilitate Travel Across Its Global Network
Emirates has announced the launch of a third daily flight to Mauritius starting 1 December, further supporting inbound tourism to the island nation.
