IHG to Launch Holiday Inn in Senegal, Expanding Its West Africa Presence

International

IHG Hotels & Resorts, a global leader in hospitality, has announced plans to introduce its Holiday Inn brand to Senegal, marking a key step in the group’s strategic growth across West Africa.

A franchise agreement has been signed with Senegindia SA for the development of Holiday Inn SD City Dakar, set to open in 2027 with 150 rooms. The hotel will be managed by Valor Hospitality Partners, further strengthening their regional footprint.

Located within the ambitious Diamniadio urban development project, the hotel will lie just a short drive from Blaise Diagne International Airport, the Abdou Diouf International Conference Centre, La Maison des Nations Unies, Dakar Sports City, and the Diamniadio Industrial Park—making it an ideal destination for both business and leisure travellers.

Once operational, the hotel will showcase Holiday Inn’s next-generation Open Lobby concept, designed as a flexible space for guests to work, dine, or relax. As part of a gated, mixed-use development, it will offer modern comfort and the brand’s hallmark of accessible and dependable service. The opening will bring the number of Holiday Inn hotels in Africa to 12.

Haitham Mattar, Managing Director, IHG Hotels & Resorts IMEA, stated:

“Bringing Holiday Inn to SD City Dakar is a significant milestone for IHG in West Africa. Senegal is a dynamic and fast-growing tourism market, and this venture aligns with our vision for expansion in the region. We’re excited to partner with Senegindia SA to deliver the trusted Holiday Inn experience to this important destination.”

A spokesperson from Senegindia SA added:

“This partnership with IHG underscores our commitment to creating a modern and globally connected urban environment. Welcoming Holiday Inn to SD City Dakar reinforces our ambition to establish Senegal as a major hub for tourism and business in the region.”

Upon opening, Holiday Inn SD City Dakar will join a global portfolio of over 1,200 Holiday Inn properties, carrying forward the brand’s legacy of modern design, warm service, and memorable guest experiences.