Tourexpi
Lufthansa has joined the global Hidden Disabilities
Sunflower Program as of 1 December, marking a significant step toward improving
the travel experience for passengers with non-visible disabilities. The
initiative enables affected individuals to discreetly signal that they may
require more time, patience or assistance. The recognizable emblem – a yellow
sunflower on a green background – is typically worn as a lanyard and is already
used in many busy public environments such as airports, train stations, supermarkets,
theatres and universities. Within the Lufthansa Group, Austrian Airlines,
Eurowings, SWISS and now Lufthansa have adopted the program, with all remaining
airlines expected to participate by the end of 2026.
Supporting over one billion people with invisible
disabilities
An estimated 1.3 billion people worldwide live with
some form of disability, and up to 80 percent of them – more than one billion
individuals – have an invisible disability such as a chronic illness, mental
health condition or sensory impairment. Air travel can pose particular
challenges for these passengers. The Sunflower symbol offers a discreet way to
indicate additional needs, while giving travellers full autonomy over whether
they wish to use the program. Lufthansa has recently trained its ground and cabin
crews to recognize the symbol and to provide respectful, attentive support.
Implementation at Frankfurt and Munich airports
The Sunflower Program is being rolled out at
Lufthansa’s two home airports. Munich is implementing the initiative
immediately; Frankfurt will follow in January 2026. From these dates, Sunflower
lanyards will be available at airport information desks and special services
counters, as well as at the Lufthansa special services counters in both cities.
Passengers with non-visible disabilities may also seek assistance at any time
without wearing a Sunflower lanyard. The symbol does not replace escort or wheelchair
services, nor does it grant priority at check-in, security or boarding.
Instead, the focus is on raising awareness and fostering empathy throughout the
passenger journey.
A broader commitment to accessible travel
Across the Lufthansa Group, multiple initiatives are
underway to enhance accessibility. In November, Lufthansa hosted its first
Accessibility Customer Advisory Committee at its Frankfurt headquarters. The
committee comprises members with reduced mobility, visual and hearing
impairments, cognitive disabilities and other accessibility needs. Their
insights will help refine and expand the Group’s services, ensuring more
inclusive travel experiences for passengers with both visible and invisible
disabilities.
Image
Credit: © Lufthansa Group
The most interesting news
Read the News

Turkish Airlines secures $412 million financing from Bank of China
The five-year facility will be used to fund key initiatives, including fleet expansion
Read the News

Tourism leaders convene on Zero Waste Day to launch global Recipe of Change
Global initiative launched today by the United Nations Environment Programme (UNEP) and UN Tourism
Read the News

Pine Creek Rail Trail named Pennsylvania's 2026 Trail of the Year
Award-winning trail honoured for its impact on recreation and tourism in Potter and Tioga Counties.
Read the News

Afghanistan introduces new e-visa in tourism drive
It comes as tourism to the nation continues to grow.
Read the News

Hong Kong poised to reclaim its position as a leading global tourism destination
New World Travel & Tourism Council (WTTC) research reveals
Read the News

Alaska Airlines’ International Business Class Suites experience
Alaska Airlines announced the debut of its all-new International Business Class, a premium long-haul experience launching this spring as the airline expands to Europe and Asia.
Read the News

Eurowings enables weddings on board
Decline in marriages in Germany inspires airline to offer unique service
Read the News

Wanderlust announced as Official Consumer Media Partner for WTM London 2026
World Travel Market London, the world’s most influential travel and tourism event, has announced a new partnership with Wanderlust Magazine, the UK’s leading travel magazine and one of the most authoritative voices in travel globally.
Read the News

Waldorf Astoria Hotels & Resorts to debut in Texas
Waldorf Astoria Texas Hill Country’s signing marks a monumental milestone for Hilton
Read the News

Radisson Hotel Group leads in European upper-upscale and resorts segments
Radisson Hotel Group closed 2025 with more than 272 new hotel signings and openings
Read the News

Marriott International named a 2026 Where You Work Matters Platinum Employer
Independent, non‑profit assessment
Read the News

Collection brands from Accor and Ennismore unlock new opportunity
Global expansion, independent spirit
Read the News

Thailand advances transport safety standards
Strengthens traveller confidence and promotes safe, sustainable journeys across Thailand
Read the News

Bargaining Agreement for more than 20,000 employees
Minimum term of more than two years
Read the News

easyJet set to fly into its busiest Easter getaway on record
30,000 flights, with 5.2 million seats on offer across Europe
Read the News

Ryanair calls on the Dáil Transport Committee to abolish Dublin Airport traffic cap
In addition to Ryanair, other airlines, IATA, and A4A, all made submissions to the Transport Committee
Read the News

More and more travellers are seeking close contact with nature on vacation
These National Parks are the public favourites
Read the News

Eurowings expects 200,000 passengers on the first holiday weekend
At the start of the Easter holidays, Eurowings is experiencing strong travel demand
Read the News

Switzerland’s Secrets
Privately curated destinations and hidden treasures beyond any guidebook
Read the News

MGM Resorts International launches all-inclusive experience on Las Vegas Strip
New bundle at Luxor and Excalibur combines hotel, dining, entertainment and parking into one approachable, upfront price
Read the News

China National Silk Museum opens major Song Dynasty Exhibition
Reconstructing lives through rare garments
