Tourexpi
Eurowings Introduces Premium Business Seats on Medium-Haul Routes
Eurowings,
the value carrier of the Lufthansa Group, is set to redefine comfort on
European medium-haul routes with the introduction of a new Premium BIZ seat –
the airline’s first-ever true business class product on narrow-body aircraft.
Launching in November 2025, the enhanced seating experience will debut on the
Berlin–Dubai route and be available for booking from August via eurowings.com.
The
new Premium BIZ seats, developed by Italian seat manufacturer Geven, offer a
2-2 layout in the Airbus A320neo, replacing the standard 3-3 economy
configuration. Featuring generous padding, ergonomic design, and adjustable
backrests, the seats deliver significantly more space, comfort, and privacy –
bringing a level of sophistication typically reserved for wide-body aircraft to
shorter routes.
Multiple
Comfort Options on Board
Each
A320neo will include eight Premium BIZ seats as part of the broader BIZclass
product tier. Alongside this new offering, Eurowings continues to provide a
range of fare options tailored to customer needs, including:
·
BIZclass: includes more legroom and a
blocked middle seat
·
SMART: with optional extra legroom and
added benefits
·
BASIC: the streamlined economy fare
“With
our new Premium BIZ seat, we are setting a new standard for comfort on
medium-haul routes,” said Jens Bischof, CEO of Eurowings. “Business travellers
and holidaymakers alike will benefit from greater privacy and a significantly
enhanced onboard atmosphere. This product solidifies Eurowings’ position as
Europe’s leading value airline.”
Part
of a Broader Innovation Drive
The
new seating concept marks the first step in a larger Eurowings product and
service offensive. As the airline prepares for a major fleet renewal from 2027
– with the introduction of 40 new Boeing 737-8 MAX aircraft – the Premium BIZ
seat will serve as a testbed for future cabin innovations across the Lufthansa
Group.
Market
trials beginning with the 2025/26 winter schedule are expected to inform
broader fleet configurations in the years ahead. Additional product
enhancements will follow throughout the year, aimed at improving the travel
experience across all fare classes – not just for business travellers.
With
this move, Eurowings is bridging the gap between low-cost efficiency and
premium comfort – and bringing new value to medium-haul travel in Europe.
Image
Credit: © Eurowings
The most interesting news
TAT Showcases Krabi During AirAsia Skytrax 16-Year Celebration Fam Trip
The Tourism Authority of Thailand (TAT), in partnership with AirAsia, hosted a high-profile familiarization trip in Krabi from 19 to 21 June to mark the airline’s 16th consecutive recognition as the World’s Best Low-Cost Airline by Skytrax.
Egypt’s Travel and Tourism Sector Hits Record Highs, Poised for Continued Growth
The World Travel & Tourism Council (WTTC) has announced historic milestones for Egypt’s Travel & Tourism sector, as 2024 marked its highest-ever contribution to the national economy.
UN Tourism Launches ‘Safe Destinations Challenge’ to Boost Tourism Resilience
Open Innovation Call Seeks Solutions for Crisis Preparedness, Safety, and Sustainability in Tourism.
Cruise and Shipbuilding Industries in Focus at TUI Brussels Policy Breakfast
As the EU unveiled its long-awaited Oceans Pact at the UN Ocean Conference in Nice, TUI Group hosted a high-level Policy Breakfast in Brussels under the theme “Powering Europe’s Shipyards”.
Delta Honored for Best Airline Staff Service in North America at 2025 Skytrax Awards
Delta Air Lines has been named Best Airline Staff Service in North America at the 2025 Skytrax World Airline Awards, held during the Paris Air Show.
Lufthansa Group and Airbus Partner to Promote Sustainable Business Travel with SAF
The Lufthansa Group and Airbus have joined forces to promote more sustainable business travel through the use of Sustainable Aviation Fuel (SAF).
SellYourHotel Connects Global Investors with High-Potential Tourism Opportunities in Türkiye
As international tourism rebounds, Türkiye is reclaiming the spotlight as one of the world’s fastest-growing destinations, hosting over 62.2 million visitors in 2024.
Condor Launches ‘Round Up for the Future’ to Support Sustainable Aviation Fuel
German leisure airline Condor has introduced a new initiative titled “Round up for the future”, allowing passengers to make a meaningful environmental impact with a small gesture.
Kempinski Hotels Celebrated with Top Honours at Global Hotel Alliance Awards 2025 in Brussels
Kempinski Hotels has been recognised with multiple top accolades at the 2025 Global Hotel Alliance (GHA) Awards, held at the historic Solvay Library in Brussels.
Hapag-Lloyd Cruises to Visit All Inhabited Azores Islands in 2026 – No Packing, Just Exploring
Hapag-Lloyd Cruises invites guests on a rare journey through Portugal’s green Atlantic paradise: the Azores.
IHG Hotels & Resorts Expands in West Africa with Signing of Crowne Plaza Lagos Ikeja
IHG Hotels & Resorts, one of the world’s leading hospitality companies, has announced the signing of Crowne Plaza Lagos Ikeja, a 119-room hotel set to open in early 2028.
IHG to Launch Holiday Inn in Senegal, Expanding Its West Africa Presence
IHG Hotels & Resorts, a global leader in hospitality, has announced plans to introduce its Holiday Inn brand to Senegal, marking a key step in the group’s strategic growth across West Africa.
Delta’s Transformation at LaGuardia Elevates the Travel Experience Ahead of Peak Summer Season
With more than 220 daily departures, Delta remains the largest carrier at New York’s LaGuardia Airport (LGA) and continues to enhance the passenger experience through its fully modernized Terminal C. Just in time for the busy summer travel season,
Hong Kong Airlines Launches Inaugural Flight to Sydney
Hong Kong Airlines has officially launched its inaugural direct service between Hong Kong and Sydney, becoming the second Hong Kong-based carrier to operate this route.
TUI Acquires 20% Stake in Bentour Reisen – Bentour Takes 20% Stake in Nazar Nordic AB
Share Swap Strengthens Strategic Cooperation Between Türkiye Travel Specialists
Türkiye Surpasses Italy in Tourism, Rises to 4th Place Globally
Türkiye has overtaken Italy to become the 4th most-visited country in the world, according to the latest data from the UN World Tourism Organization (UNWTO).
Emirates Launches Summer 2025 Travel Perks for Young Passengers
Emirates has unveiled a variety of travel experiences and services aimed at enhancing the journey for children and families during the summer season.
Hapag-Lloyd Cruises Launches Spring Booking Campaign Including U.S. Itineraries
As part of its spring campaign titled "The Beauty of the Moment," running through July 31, 2025, Hapag-Lloyd Cruises is offering a range of immersive cruise experiences across North America, the Caribbean, Alaska, Canada, the Arctic, and the Pacific.
IHG to Open Holiday Inn Bengaluru Electronic City
IHG Hotels & Resorts has signed a management agreement with Thanishq Hospitality to develop a new Holiday Inn in Bengaluru’s Electronic City.
TUI Care Foundation Supports Sustainable Tourism in Jamaica
TUI Care Foundation has announced two major initiatives to support sustainable tourism in Jamaica: the launch of a new TUI Academy for youth and the Destination Zero Waste programme in Montego Bay.
Mitsui Garden Hotel Sendai Reopens After Full Renovation, Blending Nature and Modern Comfort
Mitsui Fudosan Hotel Management Co., Ltd., together with Mitsui Fudosan Co., Ltd., has announced the reopening of the Mitsui Garden Hotel Sendai on June 14, 2025, following a complete renovation designed to enhance the guest experience.
