Tourexpi
With
a plan to add over 37,000 rooms to its portfolio through signings, expansion is
continuing across key markets in Europe – where it is strengthening its
presence to drive tourism – as well Middle East, Africa, and Asia.
Elie
Younes, Executive Vice President and Global Chief Development Officer at
Radisson Hotel Group says: ”‘From good to great’ best describes the
evolution of our European Network. We continue leading the upper-upscale
segment on the continent in both urban and resort segments. Radisson Blu
remains the largest upper-upscale brand in Europe for over a decade alongside
Radisson Collection and Radisson RED. Many new destinations and collaborations
reflect our commitment to drive further value to our guests and owners such as
our partnerships at the Porsche Design Tower in Stuttgart and with Manchester
City Football Club in UK as well as many new additions in places like
Barcelona, Madrid, London, Paris, Berlin, Rome, Milan, Zurich, Amsterdam,
Athens, Mykonos, Santorini, Canary Islands, Cortina, Sardinia, and more. We are
grateful for the trust of our owners and the generosity of our people”.
The
year began with the grand opening of the Radisson Collection Hotel in
Berlin. This new lifestyle luxury landmark in the heart of the vibrant
Mitte district is located close to iconic monuments such as the Berlin
Cathedral or Museumsinsel. Described as “the new icon of Berlin” it offers an
exceptional experience for business and leisure travelers alike. The property
has been transformed following the incident in December 2022 and now houses a
spectacular “Living Tree” in its lobby.
This
opening is followed by the signing of a Radisson RED Hotel in Berlin and a
Radisson property in Krefeld. The new hotel in Krefeld will be part of a newly
built mixed-use development, while the RED Hotel in Berlin is currently
undergoing extensive modernization prior to its opening in late 2026. Later
this year, a Prize by Radisson hotel in Osnabrück will open its doors, along
with two new Radisson properties.
“Next
to these additions, we further also just announced the signing of three new
Radisson Individuals hotels, adding an additional 314 rooms to our German
portfolio, and confirming our commitment to Germany as a strategic and key
focus market for Radisson Hotel Group”, added Elie Younes.
HARBR.
Hotel Heilbronn, a member of Radisson Individuals offers 127 rooms and is
centrally located in Heilbronn’s business district next to the ‘Wissenschafts-
und Technologie-Zentrum’, a technology park which hosts several companies,
making it an ideal location for business travelers. HARBR. Hotel Konstanz,
a member of Radisson Individuals, 76 keys, is situated near Lake Constance and
close to the border of Switzerland. As to the central location and close
proximity to the old town, the hotel is the ideal venue for both leisure and
business travelers. HARBR. Hotel Ludwigsburg, a member of Radisson
Individuals consists of 111 rooms and offers close access to the city
center, the train station and the main points of interest of the city. Upon
opening later this year, the three Radisson Individuals hotels bring the
Group’s portfolio in Germany to 64 hotels in operation and under
development with 14,648 rooms – spanning 9 of the Group’s brands and
representing the biggest Radisson Hotel Group portfolio in a European
country.
Building
on its strategy of relevant brands for every market, and strong in conversion
as well as new-built projects, Radisson Hotel Group continues to expand in
tier-1 markets in Europe and other regions. Today 65% of RHG’s owner base holds
more than one hotel with the Group and 50% of owners keep their properties for
20 years or more.
Radisson
Hotel Group’s growth in Europe has been marked by signings and openings
across the continent. The recent signing of four new properties in Norway,
including the first ever Radisson Individuals and Prize by Radisson hotels in
the Nordic region. The hotels are set to open later this year, with a total of
519 hotel rooms near the UNESCO World Heritage city of Bergen.
In
the United Kingdom, Radisson Hotel Group announced the new Medlock Hotel,
to be opened in late 2026 on the world-famous entertainment destination Etihad
Campus, home of Manchester City Football Club. The hotel will boast over 400
rooms, including a luxury penthouse suite, as well as access to the Campus’
range of facilities. This followed the announcement of a Prize by Radisson
hotel in Glasgow, the first within UK. The Group has since announced a 180-key
new-build Radisson hotel, located at the new home of Oxford United Football
Club, the UK’s first all-electric stadium.
In Iberia,
Radisson Hotel Group has reached over 10 hotels and expanded into new regions
in Spain with the signings of Radisson RED Malaga and Radisson Resort &
Residences Tenerife, as well as growing its presence in the capital with the
new Radisson Collection Madrid. In Portugal, the Group also announced the
signing of the Radisson RED Porto Gaia and refurbished Radisson Blu Hotel,
Lisbon.
In Paris,
two amazing flagship hotels are under development: Maison Rivoli Paris, A
Radisson Collection Hotel and Radisson Blu Hotel, Paris Porte de Versailles
whereas the doors of Le Relais de La Malmaison, a member of Radisson
Individuals, recently opened to offer guests a tranquil retreat near Paris.
Elsewhere,
in the Middle East, the Group has announced two new Park Inn by Radisson
properties in Madinah, Saudi Arabia, which will host 587 hotel rooms and 146
serviced apartments in partnership with the Knowledge Economic City. In the
United Arab Emirates, the signing of the Radisson RED Marjan Island in Ras Al
Khaimah will bring 285 rooms, event spaces, and spectacular design to the
rapidly growing city.
With
new signings and openings in the Philippines, Vietnam as well as Sri Lanka,
Radisson Hotel Group is a major player in Asia Pacific, entering the top 5 of
fastest growing hotel groups. Finally, in India alone, the Group is about to
cross the mark of 200 hotels (in operation and under development) and announced
two new properties in Bengaluru, and flagship properties in other key cities
such as Ludhiana and Jaipur.
Radisson
Hotel Group is on track for another record-breaking year in 2025, with a strong
pipeline of openings and signings supporting its global growth strategy.
Image
Credit: © Radisson Hotel Group
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