Tourexpi
Elie Bruyninckx, CEO TUI Western Region, leaves TUI Group after more than 20 successful years
Sebastian
Ebel, CEO TUI Group: 'Elie Bruyninckx was the main architect of TUI in the
Western Region. Today, we are strongly positioned in the Netherlands and
Belgium with our tour operators and airline business. In France, too, we are
now reporting good figures after many difficult years. I would like to
personally thank Elie for his tireless commitment to the growth of TUI and the
development of its employees. His strategic insights and his personal
contribution to the success of the Belgian, Dutch and French business can
hardly be overestimated. We wish him all the best in all his future endeavours,
both professional and personal.’
Elie
Bruyninckx’ career with TUI Group began in September 2000 when he joined the
Belgian tour operator Jetair. In May 2003, he launched the hybrid tour operator
model, combining package holidays with seat-only sales. Later that year, he
became the founding Chairman of the Belgian airline Jetairfly. Since 2015, Elie
Bruyninckx has been a member of the Group Executive Committee and CEO Western
Region with responsibility for the Dutch, Belgian and French markets.
During
his time at TUI, Elie Bruyninckx played a decisive role in shaping and
developing the tour operator and airline businesses in the three markets
mentioned. Under his leadership, the TUI companies in the Netherlands and
Belgium moved closer together and are now largely clustered under one
leadership. Together with his strong teams, Elie Bruyninckx was able to exploit
synergies and drive growth and innovation in the Western Region. The Belgian
and Dutch markets, in particular, are at the forefront of the IT platforms of
the future. With fundamental restructuring processes, Elie Bruyninckx also
succeeded in reorganising TUI's business in France, including the sale of the
Corsair activities. After several difficult years, TUI France is now performing
well again.
With
his departure, the markets of the Western Region will become the direct
responsibility of David Schelp, CEO TUI Markets & Airline. Arjan Kers,
Managing Director TUI BeNe, and Christophe Fuss, Managing Director TUI
France, will report to him.
Elie
Bruyninckx will leave TUI on 1 October, and will of course remain at TUI's
disposal until then to concentrate fully on ensuring a smooth transfer of his
responsibilities and knowledge.
As
a next step in his rich career, Elie Bruyninckx will focus on launching and
supporting new business initiatives, an activity in which he is passionate and
where he can develop his creative entrepreneurial ideas.
Image
Credit: © TUI Group
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