Tourexpi
Leading
global hospitality company Hilton (NYSE: HLT) today announced that following a
record year of growth, the company has reached 1,000 trading hotels in Asia
Pacific, up from 761 at the end of last year and ahead of its goal of 1,000
trading hotels by 2025.
In
the past five years, Hilton has grown its estate by a CAGR of almost 25% as the
rising middle class in Asia Pacific seeks out travel and experiences. With a
pipeline of 915 hotels in various stages of development, Hilton is now on
course to double its overall portfolio in the coming years.
“Hilton’s
rapid expansion across Asia Pacific is underpinned by rising customer demand
for our brands and appetite for unique travel experiences at every price
point,” said Alan Watts, president, Asia Pacific, Hilton. “New openings in
gateway cities, key transport hubs and Asia’s sought-after resorts are
unlocking fresh opportunities for the region’s travelers and pave the way for
continued momentum in the years to come.”
New
openings across the portfolio contributed to the 1,000 milestone,
including: Hilton Shanghai City Center, Hilton Gurugram Baani City Centre, Canopy by Hilton Osaka Umeda, The Motley Hotel Richmond, Tapestry Collection by Hilton and Hilton Garden Inn Bangkok Riverside.
“Despite
Hilton’s significant growth, there remain many new opportunities for
development as demand continues to outstrip supply for hospitality in Asia
Pacific,” said Clarence Tan, senior vice president, Development, Asia Pacific,
Hilton. “We are focused on bringing the right brands to the right places at the
right time. We see demand continuing to grow from the mid-market to luxury and
we will continue to bring new hotels to market that cater to different price
points and stay occasions.”
Looking
ahead, Hilton is on track to more than double its portfolio of 500 mid-market
hotels today, with focused service brands such as Hampton
by Hilton and Hilton
Garden Inn expanding across the region. Its luxury estate is set to
grow to 150 hotels in the coming years, quadrupling its current
size. Alongside its operating and upcoming Waldorf Astoria, Conrad and
LXR-branded hotels, Hilton has also entered into an exclusive partnership
with Small Luxury Hotels of the World, adding more unique
properties to its Asia Pacific portfolio and complementing its existing luxury
offerings. In addition, the company’s full service brands, the flagship Hilton
Hotels & Resorts and DoubleTree by Hilton hotels, are on track to grow by
another 160 hotels in the coming years. Three quarters of Hilton’s pipeline of
915 hotels is already under construction, leading the industry in pipeline
hotels under construction.
This
year, the company surpassed 700 hotels in Greater China and now has 758 hotels
trading in the region across 10 brands in 249 locations. Hilton continues to
grow its significant focused service portfolio in China, with more than 400
Hampton by Hilton hotels and almost 100 Hilton Garden Inn properties trading.
In addition, it continues to deepen its reach of full service and luxury
hotels, such as with Hilton Shanghai City Center, Conrad Chongqing and the recent first signing of the LXR Hotels & Resorts brand in China,
which is set to debut in Xi’an.
In
India, Hilton has added significantly to its estate this year with the opening
of DoubleTree by Hilton Bengaluru Whitefield and Hilton Gurugram Baani City Center. In November, it signed a
landmark strategic licensing agreement with Olive by Embassy to
bring 150 Spark by Hilton hotels to the country, marking the debut of the brand
into Asia Pacific. The agreement also marks Hilton’s foray into the premium
economy segment in Asia Pacific.
South
East Asia continues to be a bright spot for Hilton, where the company is on
track to double its presence in the coming years. Just this year, Hilton made
its debut in Laos with DoubleTree by Hilton Vientiane, planted two more DoubleTree flags in Jakarta with DoubleTree
by Hilton Jakarta Kemayoran and DoubleTree by Hilton Jakarta Bintaro Jaya and
opened two more Hilton Garden Inn properties in Thailand. In
addition, Hilton signed an agreement with a partner in Vietnam to develop a
portfolio of focused service properties in the country, which doubles its
current pipeline and will eventually bring its Vietnam presence to five times
its current size.
Looking
ahead, Hilton sees further opportunities for growth in its expanding lifestyle
brands Canopy by Hilton, Curio Collection by Hilton and Tapestry Collection by
Hilton across the region as travelers demand more authentic and unique
experiences.
Underpinning
Hilton’s growth and continued success is its award-winning culture, having this
year been ranked as the #1 hospitality company to work for in Great Place to
Work®’s “Best Workplaces in Asia™” list for the eighth year running.
Image
Credit: © Hilton
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