Tourexpi
100,000 holidaymakers: TUI plans further growth in the Czech Republic
TUI
is expanding its holiday offering in European markets and strengthening its
presence in the Czech Republic. Next summer, the world's leading tourism group
aims to double the current number of guests from the Czech Republic and plans
to expand to ten TUI shops across the country.
"Last
year, we have achieved many milestones for TUI in the Czech market: 50,000
customers went on holidays with us to the most popular destinations, we opened
four of our own stores and successfully launched the TUI app. Now we want to
further expand the TUI brand here," said Marcin Dymnicki, Managing
Director of TUI in the Czech Republic.
The
most popular summer destinations for holidaymakers from the Czech Republic are
Antalya, Mallorca, and Crete, which TUI offers with direct flights mainly from
Prague. Other sunny destinations include Bulgaria, Egypt, Cyprus, the Canary
Islands, and Madeira. Partner airlines also offer year-round direct flights to
Europe’s most beautiful beaches from Ostrava and Brno. This coming winter, the
Turkish Riviera, Hurghada, Marsa Alam, and the Canary Islands are particularly
in demand, all easily accessible via direct flights from the Czech Republic.
Additionally,
TUI offers dynamicy package holidays from Germany and Austria, which are
especially attractive for customers living close to the border. For
holidaymakers, who prefer to travel by car, TUI offers a wide selection of
hotels, for example in Croatia, Italy or Poland as well as for ski holidays in
Austria and South Tyrol. Long-haul destinations such as the Caribbean or the
Indian Ocean are also easy to book through all channels.
With
TUI, holidaymakers across the country have a wide range of options when booking
their trips. Thanks to extensive connections and flexible combinations of
hotels and airlines in holiday destinations, TUI guests have the widest choice
in the entire market, along with the security of a package holiday.
“We
offer our customers the most popular hotels in the most popular destinations in
the Mediterranean with our brands RIU, TUI Magic Life, and TUI Blue, as well as
exotic long-haul destinations such as the Dominican Republic, Sri Lanka,
Mauritius, and Zanzibar,” Dymnicki added.
The
most important sales channel in the country is the TUI.cz website and its
mobile app. TUI also markets its holidays through more than 300 partner travel
agencies and online travel agencies. In addition, four TUI shops were opened
this summer in Prague, Brno, and Ostrava and six more are planned. "We
have big plans for next year. Offers for the upcoming summer season are already
live and in high demand. In addition, we want to have a total of ten own shops
with 60 employees. For summer 2025, our goal is to take 100,000 customers on
holiday with TUI,” says Marcin Dymnicki.
Image
Credit: © TUI Group
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