Tourexpi
More choice, more flexibility: TUI expands hotel offering with smart connections
TUI
is expanding its portfolio of dynamically connected hotels and is making great
progress in its strategic approach to dynamic sourcing. By introducing a new
technical integration with the IT provider Juniper and a direct connection to
other partners, TUI is improving both availability and choice for holidaymakers
and travel agencies worldwide.
“The
technical integration of these partners is an important building block in our
dynamic sourcing strategy and helps us to become even faster and more agile. By
connecting to the channel managers, we are expanding our hotel portfolio many
times over, offering our customers an even greater selection and growing
successively in many destinations,” says Nicole Sohnrey, TUI Director
Markets Product Acco Only and Dynamic.
TUI
successfully launched a new technical integration with Juniper, a leading
aggregator that enables TUI to connect numerous channel managers more
efficiently. This solution standardizes and accelerates the integration
process, allowing TUI to access additional accommodation and dynamic pricing
faster.
The
first pilot partner to be integrated is the channel manager Dingus, which
offers access to over 1,300 accommodations, including well-known hotel chains
such as Hipotels, Protur, Nordotel and H10, particularly in Spain and the
Caribbean. In addition, TUI has now implemented a direct link to the
international hotel group IHG, giving vacationers worldwide access to around
5,000 IHG hotels. These include brands such as Holiday Inn Express, Crowne
Plaza and Intercontinental.
"Thanks
to these new partnerships, guests and travel agents benefit from an even
greater choice of hotels. Even shortly before departure, extended availability
at attractive prices can now be booked in many hotels. This also strengthens
the TUI brand,” adds Sohnrey.
Image Credit: ©
TUI Group
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