Fundació Turisme Responsable de Mallorca Renews UN Tourism QUEST Certification

International

UN Tourism reaffirms Mallorca’s leadership in sustainable and responsible destination management

UN Tourism has renewed the UN Tourism QUEST certification for the Fundació Turisme Responsable de Mallorca (FTRM), recognising the organisation’s continued commitment to excellence in destination management, strategic leadership, and effective governance.

The certification, valid for four years, is awarded to Destination Management Organisations (DMOs) that demonstrate outstanding performance in three key areas: strategic leadership, efficient execution, and transparent governance.

A European pioneer in destination excellence

The Fundació Turisme Responsable de Mallorca, an Affiliate Member of UN Tourism, first received the QUEST certification in December 2020, becoming the first DMO in Europe and the fourth worldwide to achieve this distinction. Its 2025 renewal confirms Mallorca’s pioneering role in developing innovative, results-oriented, and sustainable tourism strategies that strengthen both competitiveness and community well-being.

From attracting visitors to managing tourism responsibly

In its renewal evaluation, the foundation demonstrated significant progress in institutional coordination, participatory governance, and a strategic evolution of its mission. The organisation’s primary goal is no longer limited to attracting visitors but now focuses on responsible tourism management — ensuring that tourism growth is sustainable, inclusive, and beneficial for both residents and the environment.

Marco Táboas, Director of the Fundació Turisme Responsable de Mallorca, commented:

“The renewal of the UN Tourism QUEST certification is a source of pride for Mallorca and a clear endorsement of the responsible tourism model we are building — one that strengthens social cohesion and fosters a sense of belonging between residents and visitors.”

Reinforcing global standards in responsible tourism

The renewal underscores the importance of public-private-community collaboration and multi-level governance in sustainable destination management. It also aligns with UN Tourism’s broader mission to promote quality and management standards that enhance institutional capacity, agility, and resilience among DMOs worldwide.

By meeting these benchmarks, Mallorca continues to position itself as a model destination for sustainable, inclusive, and forward-looking tourism — one that unites economic vitality with environmental and social responsibility.