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Emirates Skywards launches Ramadan rewards campaign
Emirates Skywards is marking Ramadan with a new
rewards initiative offering members bonus Miles and the chance to participate
in a prize draw. The programme allows Skywards members to earn additional
benefits when shopping through Skywards Everyday and Skywards Miles Mall UAE.
During the campaign period, members can receive 25
percent bonus Miles on eligible transactions. In addition, participants are
automatically entered into prize draws, with a total of 20 winners set to
receive 100,000 Skywards Miles each.
Bonus Miles for everyday retail spending
Skywards Everyday users can earn bonus Miles across a
network of more than 500 participating brands. Members earn Miles on purchases
made via the Skywards Everyday app, covering categories such as retail, dining,
leisure and services.
Each eligible transaction completed with a saved
payment card qualifies for automatic entry into the prize draw. Emirates
Skywards states that 10 winners will be selected from Skywards Everyday
participants.
New users are offered enhanced incentives. Members
using Skywards Everyday for the first time can earn four times the Miles on
their initial transaction when paying with a saved Visa card.
Online purchases included in campaign
The Ramadan rewards programme also extends to Skywards
Miles Mall UAE. Members shopping through participating online retailers can
earn 25 percent bonus Miles on qualifying purchases.
For every AED 100 spent via the platform, members are
automatically entered into a separate prize draw. Emirates Skywards confirms
that 10 winners will be selected from Miles Mall participants.
Additional incentives are available for first-time
users of Skywards Miles Mall, including bonus Miles on initial transactions
meeting specified spending thresholds.
Focus on member engagement
Emirates Skywards positions the Ramadan campaign as
part of its broader loyalty strategy aimed at enhancing member engagement
across retail and lifestyle partnerships.
With more than 37 million members worldwide, Emirates
Skywards operates a four-tier membership structure comprising Blue, Silver,
Gold and Platinum levels. Members can earn and redeem Miles across a wide
network of airline, travel, financial and lifestyle partners.
Skywards Miles can be used for rewards including
flight tickets, upgrades, hotel stays and retail benefits. Further details are
available via the Emirates Skywards platform.
Image
Credit: © Emirates Airlines
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