Radisson Hotel Group and Amadeus introduce direct API connectivity

International

New interface links EMMA CRS with the Amadeus Travel Platform

Radisson Hotel Group and Amadeus have announced the launch of direct API connectivity, marking a step toward more modern hotel distribution. The new interface connects Radisson’s EMMA Central Reservation System (CRS) with the Amadeus Travel Platform, moving beyond traditional Global Distribution System protocols.

The integration builds on Radisson Hotel Group’s existing API structure, removing the need for separate interfaces. Booking data, rates and availability are updated in real time, ensuring travel sellers access accurate and timely information directly within the Amadeus environment.

AI-supported data mapping

A central element of the solution is AI-driven data mapping. The system aligns data fields between both platforms, reducing manual processes while improving the precision and relevance of search and booking results.

Mirja Sickel, EVP Hospitality Distribution at Amadeus, said:

“The API connectivity with Radisson is a milestone in our mission to transform how the industry approaches distribution. We have enhanced our connectivity by leveraging AI to map the data-fields between the two systems, which ensures consistency and reduces manual tracking.

We know that having the capability to share changes in rates and availability instantly to travel sellers around the world is essential for hoteliers in today’s market. That’s why we’ve built a flexible, reusable connection through the Amadeus Travel Platform that can be adopted by other hotel chains to help hotels stand out from the crowd.”

Operational and customer benefits

According to both companies, the direct connectivity improves workflows across distribution teams while enhancing the booking experience. Travel sellers can compare room categories, amenities and rates in greater detail, supporting more informed decisions and personalized stays.

At the same time, automated updates reduce manual intervention for hotel staff, contributing to greater operational efficiency.

Richard Biggs, Global Head RevGen EMMA CRS & Channels at Radisson Hotel Group, added:

“At Radisson Hotel Group, we champion innovation and are proud to be part of the next era of hotel distribution with Amadeus. This direct connection will enable us to continuously modernize and leverage the latest technologies to meet the needs of our customers.”