Tourexpi
Konya has once again become a focal point of spiritual
culture as visitors gathered to mark the 752nd anniversary of the passing of
Mevlana Jalaluddin Rumi – the Islamic scholar, poet, and Sufi mystic whose
legacy continues to resonate across continents. The commemorations opened on 7
December with the traditional Seb-i Arus ceremony at the Mevlana Culture
Center, introducing an 11-day program themed “Time for Serenity.”
Opening with the Sema ritual
The ceremony began with the Sema, the devotional
whirling ritual symbolising spiritual ascent and Rumi’s understanding of vuslat
– reunion with the Divine. Performed according to the Mevlevi tradition
established after Rumi’s death in 1273, it follows a structured sequence
beginning with the Nat-i Serif, the entry of the semazens with arms crossed,
and the symbolic removal of the waistcoat to represent the abandonment of ego.
The ritual closes with greetings of peace and a recitation from the Quran.
UNESCO designated the Sema a “Masterpiece of the Oral and Cultural Heritage of
Humanity” in 2008.
“A profound opportunity for love and spiritual
connection”
Addressing guests at the opening, Omer Faruk
Belviranli, Director General of Fine Arts at the Turkish Culture and Tourism
Ministry, noted that generations of “friends of the heart” have shaped an
Islamic spiritual tradition that continues to illuminate the present. Konya, he
said, remains “a blessed city of luminous scholars,” and the 11-day program
brings together leading artists and scholars of Mevlana and Sufi thought.
Visitors this year include guests from across Türkiye as well as the US, Japan,
and many other countries.
Rumi’s lasting influence
Known in Türkiye as Mevlana – “our master” – Rumi
attracts millions of pilgrims to his mausoleum in Konya. Born in 1207 to a
Turkic family in today’s Afghanistan, he became one of the world’s most widely
read spiritual thinkers. His teachings on compassion, unity, and divine love have
shaped cultures from Türkiye and Iran to Central Asia.
Rumi’s masterwork, the Masnavi, written after the loss
of his mentor Shams Tabrizi, explores spiritual love, humility, and the search
for truth. With more than 50,000 verses and translations into 26 languages, it
remains a cornerstone of Sufi literature. His Divan-i Kabir, comprising more
than 40,000 lyrical poems, further cemented his influence on Islamic mysticism
and world literature.
Image
Credit: © AA
The most interesting news
Read the News

Condor to resume Frankfurt–Windhoek flights in summer 2027
Airline returns to Namibia with three weekly services after several years' absence
Read the News

Europe introduces emergency measures as heat wave intensifies
Authorities issue health warnings, impose restrictions and expand cooling measures as temperatures approach record June levels
Read the News

Hilton Garden Inn expands in China with more than 2,000 new rooms
New hotel signings strengthen the brand's presence in major business centres and emerging leisure destinations
Read the News

ITB Berlin 2027 launches new campaign: Travel & Tourism in Motion
The World’s Leading Travel Trade Show highlights the transformation of global tourism ahead of its 2027 edition
Read the News

TAT advances science-based surf therapy as a new wellness tourism concept
Pilot programme in Phang-nga combines international expertise with Thailand’s coastal strengths ahead of Thailand Health Excellence 2026
Read the News

Uber joins WTTC Executive Committee
Mobility platform strengthens its commitment to global travel and tourism through expanded industry collaboration
Read the News

TUI River Cruises unveils its largest-ever winter programme
Expanded 2027/28 season adds Rhine, Douro and solo cruises, with new itineraries and regional flight options
Read the News

Chris Nassetta explores Türkiye's culinary heritage at Hilton Istanbul Bosphorus
Latest episode of "Cooking with Chris" celebrates Turkish hospitality, Ottoman flavours and one of Hilton's landmark hotels
Read the News

IHG Hotels & Resorts recognised among the Middle East's leading employers
Hotel group earns top workplace rankings across seven markets in the 2026 Great Place to Work awards
Read the News

TAT and AirAsia MOVE launch three-year partnership to drive travel across Thailand
Joint initiative combines digital marketing, traveller insights and targeted campaigns to support destinations nationwide
Read the News

Asiana Airlines to leave Star Alliance in December 2026
Alliance confirms customer benefits will remain in place during the transition as 14 member airlines continue serving Seoul
Read the News

Four Seasons Hotel Tianjin launches 2026 Summer Exploration Program
Family package combines cultural discoveries, city experiences and themed accommodation in Tianjin
Read the News

Eurowings expands winter network as last-minute bookings surge
New routes, strong holiday demand and a refreshed brand identity shape the airline's latest business update
Read the News

Marella Cruises brings back Country Rhythms themed cruise for 2027
Adult-only country music sailings return after strong demand for the inaugural voyage
Read the News

Spanish Ministry launches innovation sandbox for tourism technology
New experimentation platform enables companies, universities and research centres to develop and test digital solutions before market deployment
Read the News

RIU marks 25 years in Jamaica with gala celebrating partnership and local talent
Prime Minister Andrew Holness joins anniversary event honouring employees and the hotel group's long-standing commitment to the destination
Read the News

Shanghai Summer to showcase four months of events and family experiences
International consumption season combines culture, sports, entertainment and tourism across the city
Read the News

Tourism employment in Spain surpasses 3 million workers after strong growth in May
Industry adds nearly 88,000 jobs year-on-year, with employment rising across all Autonomous Communities
Read the News

Delta earns Civic 50 recognition for ninth consecutive year
Airline remains the only commercial carrier honoured in the 2026 ranking of leading corporate citizens
Read the News

Delta celebrates 20 years of connecting Ecuador with its global network
Quito–Atlanta route strengthens tourism, trade and international connectivity through Delta and LATAM
Read the News

Lazenby Preserve introduces nature-focused residential community in Kentucky
New development near Red River Gorge combines private home sites with extensive protected recreational land
