Tourexpi
The Royal Thai Government, led by Prime Minister
Anutin Charnvirakul, has officially launched the promotional campaign for
Amazing Thailand Chinese New Year 2026 at Government House. The celebrations
commemorate the 51st anniversary of diplomatic relations between Thailand and
the People’s Republic of China and highlight coordinated support from multiple
ministries and agencies.
The event brought together Mr. Zhang Jianwei,
Ambassador of the People’s Republic of China to Thailand; Mr. Phiphat
Ratchakitprakarn, Deputy Prime Minister and Minister of Transport; Captain
Thammanat Prompao, Deputy Prime Minister and Minister of Agriculture and
Cooperatives; Ms. Thapanee Kiatphaibool, Governor of the Tourism Authority of
Thailand (TAT); and senior representatives from relevant government bodies,
underscoring cross-sectoral collaboration behind the nationwide programme.
Bangkok and Hat Yai anchor nationwide festivities
In the lead-up to the Chinese New Year period, the
Tourism Authority of Thailand is staging two major festival events in Bangkok
and a flagship celebration in Hat Yai, while supporting established festivities
across key regional destinations.
In Bangkok, “Amazing Thailand Happy Chinese New Year
2026” will unfold at two central locations. Festive illuminations will line
Yaowarat Road, from Odeon Circle to Chaloem Buri Intersection, from 7 February
to 1 March, daily between 18:00 and 23:00. The main festival programme will
take place at Siam Paragon from 14 to 18 February, running daily from 16:00 to
22:00.
In Southern Thailand, “Amazing Thailand Chinese New
Year 2026 @ Hat Yai” will be held from 17 to 20 February along Saneha Nusorn
Road in Hat Yai, Songkhla Province. The event reinforces Hat Yai’s position as
a major tourism hub in the region.
Regional traditions strengthen the national programme
Beyond Bangkok and Hat Yai, TAT is supporting
long-standing regional celebrations. These include the Chao Pho–Chao Mae Pak
Nam Pho procession in Nakhon Sawan Province from 10 to 21 February, as well as
the Suphan Buri Chinese New Year Festival: 18 Years of the Heavenly Dragon at
the Dragon Descendants Museum in Suphan Buri Province from 17 to 18 February.
The nationwide celebrations are backed by a network of
public and private partners, including Siam Paragon, ICONSIAM, centralwOrld and
shopping centres under Central Group, as well as The Mall Group. The
collaboration aims to stimulate travel and extend the festive atmosphere across
the country.
For updates and visitor information, travellers can
contact the TAT Contact Centre at 1672 Travel Buddy or follow the Thailand
Festival Facebook page.
Image
Credit: © TAT
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