IHG Accelerates Growth in Thailand with Introduction of voco Hotels to Phuket

Thailand

175-key voco Phuket Bangtao to open in 2029 as brand’s third signing in the country.

IHG Hotels & Resorts (IHG) has announced the expansion of its voco hotels brand to Phuket, Thailand, through a partnership with AssetWise Public Company Limited and its subsidiary Rhom Bho Property Public Company Limited – one of the nation’s leading residential and real estate developers.

Scheduled to open in 2029, the 175-key voco Phuket Bangtao will be located in the upscale lifestyle destination of Bangtao on Phuket’s West Coast. It marks the brand’s third signing in Thailand and its first in Phuket, joining a global portfolio of more than 180 open and pipeline properties since voco’s launch in 2018.

Bryan Chan, Vice President, Development – South East Asia & Korea, IHG Hotels & Resorts, said:

“We are delighted to continue the growth momentum of voco hotels in Thailand with the signing of voco Phuket Bangtao in one of the country’s most popular and enduring destinations. I want to thank AssetWise for their trust in IHG as, together, we bring voco’s thoughtful, unstuffy and charming stay experience to travellers visiting this wonderful city and provide them with a perfect base from which to explore its diverse attractions.

IHG has a great tradition in Phuket and its surrounding area with fantastic properties across our Six Senses, InterContinental, Vignette Collection, Hotel Indigo, Holiday Inn and Holiday Inn Express brands. voco Phuket Bangtao will be a wonderful addition to our estate, strengthening IHG’s presence throughout the city.”

Paneeta Malaivongs, Deputy CEO, AssetWise Public Company Limited, added:

“We are thrilled to work with IHG for our first foray into hospitality and bring this wonderful new hotel to Phuket. We have seen IHG’s success in launching new brands and experiences in the market and are confident they are the perfect partner to deliver results with us.

voco hotels’ positioning as a premium brand offering a distinctive and uplifting experience will suit the Phuket Bangtao area, and we envisage it quickly becoming a leading hotel for travellers who want to be within easy reach of everything the area has to offer.”

Located just 30 minutes from Phuket International Airport, voco Phuket Bangtao will be at the heart of Bangtao – renowned for its white sand beaches, vibrant beach clubs, and a wide choice of restaurants and bars. The hotel will feature 175 rooms and suites, a restaurant, lounge and bar, spa, swimming pool, and fitness centre.

Thailand remains a key growth market for IHG, with 40 open hotels across nine brands and 41 properties in its development pipeline. IHG aims to double its estate in the country in the coming years. voco Phuket Bangtao will follow the brand’s Thailand debut with voco Bangkok Surawong, set to open later this year.