Tourexpi
The
Festival, running through October 6, is designed to create unforgettable
experiences and a unique journey for both local residents and international
travelers. The opening ceremony featured a vibrant display of cultural
diversity with 25 performance teams from Asia, Europe, America, and
Oceania, each participating on one of 25 dazzling floats. Adding to the
spectacle, Olympic athletes from Shanghai, including Paris 2024
competitor Tan Haiyang, joined forces with singers and dancers to deliver
the opening show titled "Igniting, Joyful City."
Staging
100 events, showcasing 1,000 products and witnessing the participation of
10,000 businesses, the Festival, themed "Visiting Shanghai", is
hosting a wide variety of events such as "Sleepless Nights of Fun,"
"Waterfront Adventures," "Urban Charm" as well as
exhibitions for people to explore diverse cultural landscapes, such as the
"Great Art of Dunhuang" and "Exhibition On Top of the Pyramid:
The Civilization of Ancient Egypt."
Each
district in Shanghai is embracing a unique theme, such as an ancient
town exploration, waterway tours, and food festivals, to highlight the city's
rich cultural diversity. Additionally, double-deck sightseeing bus tours are
enhancing their offerings with the "Eternal Notre-Dame" VR digital
immersion exhibition, providing a deeply immersive experience. Furthermore,
seven specially themed CityWalk events will be organized, each designed to
showcase unique aspects of Shanghai's vibrant urban culture.
Special
promotions and offers have been launched for the Festival, including half-price
tickets at 62 attractions, limited-time exclusive discounts to "The Great
Art of Dunhuang" exhibition by Chunqiu Tourism, a half-price discount for
the "Pude Light City" float by SAGA, and more.
In
addition, Trip.com has upgraded the route of the free half-day tour for
international inbound customers and joined hands with more than 200 brands from
20 countries worldwide to bring special offers of hotel, airport and top
attraction tickets. While Greenland Group is collaborating with Expedia to
launch exclusive privileges including free tickets to the exhibition.
More
than 20 new stories are opening at the Global Harbor mall during the Festival,
and Jiushi Tourism will launch a series of sports and travel offers in
conjunction with the 2024 Shanghai Rolex Masters.
"Over
the years, the Festival has grown into a symbol of Shanghai and
established the city as a world-famous tourist destination and window for
travelers from around the world to experience Shanghai's beautiful
landscapes, delicious foods and specialties, and learn about China and
its profound cultural heritages," said Cheng Meihong, Deputy Director
General of Shanghai Municipal Administration of Culture and Tourism.
Image Credit: © Shanghai Municipal Administration of
Culture and Tourism
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