Tourexpi
The
hotel becomes the second managed by Hotel Co 51 in Poland, and the European
operator’s fifth Marriott brand.
Hotel
Co 51 has boosted the number of Marriott-owned brands in its European portfolio
following the opening of the new-build Element by Westin® Wroclaw.
Tapping
into the growing demand for a longer stay experience that reflects travellers’
active, eco-conscious lifestyle, the 115-room property becomes the first
branded extended-stay hotel with a globally loyalty programme in the vibrant
city of Wroclaw, in southwestern Poland.
As
only the second Element hotel in Europe, the pet-friendly property showcases
the brand’s new design direction, inspired by nature and wellbeing. This
combines modern facilities with smart, sustainable practices, with its choice
of studio rooms including family-friendly options. For a home away from home
feel, each high-quality room incorporates a fully-equipped kitchen, spacious
living areas and spa-inspired bathroom. Guests will also be able to enjoy the
brand’s signature ‘Rise’ complimentary breakfast, dine on-site in The Salon
Restaurant and join the hour-long Relax evening reception from 6.30pm Mondays
to Thursdays.
In
addition to a flexible fitness area and meeting space for use throughout the
day, the hotel also offers a dedicated laundry room plus underground on-site
parking, including electric car charging.
Element
Wroclaw is the first hotel to open in the Wroclaw Business Garden; a modern and
ecologically-minded office campus to the east of the city centre that has
established itself as one of Poland’s largest business parks since opening in
2017. With the six-hectare business park counting pharmaceutical companies,
business services and IT leaders amongst its tenants, Element Wroclaw is
well-placed to service the expanding number of high-profile companies based in
the city.
Further
reflecting Element’s natural brand values, guests can rent bikes and enjoy the
Business Garden’s extensive grounds. Designed in the form of a large public
garden, it incorporates relaxation zones, outdoor sports amenities and
extensive cycling infrastructure.
The
seven-storey hotel is also well serviced by the area’s extensive tram and rail
connections, enabling guests to explore the Wroclaw Old Town and city centre in
less than 15 minutes. This includes Wrocław-Mikołajów railway station, which is
just a three-minute walk from the hotel, the Zachodnia tram stop, within a
seven-minute stroll, plus a direct bus to the airport. Magnolia Park - the
largest shopping mall in the region - is also within a 10-minute walk, adding
its wealth of retail, dining and entertainment facilities to the traveller
experience.
True
to the brand’s ethos of building green from the ground up, and Hotel Co 51’s
commitment to embedding sustainable operations throughout the business, the
Element Wroclaw incorporates the highest sustainability standards. The property
recently achieved Gold LEED certification and is in the process of securing
the same Green Key certification as the operator’s other hotels. Initiatives to
reduce the building’s carbon footprint and ensure optimal energy, water usage
and waste management efficiency include high levels of thermal insulation and
advanced ventilation systems.
Speaking
of the significance of the new hotel signing within Element’s European
expansion, Wayne Androliakos, CEO of Hotel Co 51, said: “We are delighted to be
further strengthening our long-standing relationship with Marriott
International with this thoughtfully-designed property in one of Poland’s most
historic yet modern-minded cities.
“Element
hotels were conceived to ensure guests wake up in their ‘element’ wherever
their travels take them, and Wroclaw’s Business Garden’s green environment
certainly provides a refreshing retreat for guests visiting this characterful
city. We’re confident this inspiring long-stay lifestyle option will help
redefine Poland’s aparthotel experience while giving business and leisure
travellers a chance to feel truly at home when they stay with us.”
Image
Credit: © Hotel CO 51
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