Tourexpi
Amadeus, a leading provider of
travel technology solutions, has been selected by Corporate Information Travel
Sdn. Bhd. (CIT) as its strategic partner for a full digital transformation. As
part of the agreement, CIT will migrate to the Amadeus Travel Platform, gaining
access to more comprehensive air content and next-generation technology
capabilities.
Building a future-proof travel
business
“We are confident that Amadeus
will help us deliver on our digital transformation vision,” said Thaddeus Foo,
Managing Director, CIT. “Our goal is to create a future-proof, scalable system
that supports growth and efficiency. By reducing repetitive tasks for our
consultants, we can place greater emphasis on customer service and our company
values. With Amadeus’ technology, we will also enhance our client-facing
website with modern content, including NDC, to strengthen CIT’s competitiveness
in the digital retail space.”
A strategic partnership for
Asia Pacific
“This partnership underscores
Amadeus’ role in powering the future of travel agencies in Asia Pacific through
innovation and efficiency,” said Ramona Bohwongprasert, SVP – SE Asia, Inside
Sales & Startups APAC, Travel Sellers, Amadeus. “We are delighted to
support CIT in its end-to-end digital transformation and content revamp. This
collaboration highlights the strength of Amadeus’ holistic travel technology offering
— from digital retailing and automation to productivity and back-office
solutions. It also demonstrates how agencies across Southeast Asia are
embracing next-generation technology to scale and future-proof their
businesses.”
About Corporate Information
Travel (CIT)
Headquartered in Kuala Lumpur,
CIT was established in 1985 as a pioneer in business travel management and
recently celebrated its 40th anniversary. The company provides instant airline
reservations and ticketing services, including corporate ticketing facilities,
offering competitive fares from more than 130 airlines worldwide.
Image
Credit: © Amadeus
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