Tourexpi
New culinary highlights in Lufthansa Business Class
Board, take off, relax: Lufthansa is constantly
developing its product range in all classes in order to provide passengers with
a pleasant journey. In Business Class on long-haul flights, new highlights are
now being added to the culinary offering. Heiko Reitz, Chief Commercial Officer
Lufthansa Airlines, explains: "The entire Lufthansa team is proud to
present our new Business Class experience. Our culinary highlights, the
celebration of German bread culture and the collaboration with traditional brands
such as Ziegler for the new Lufthansa Aperitif Avionic underline the timeless
elegance of our brand. The other new products that we will soon be introducing
in various travel classes are further steps towards our goal of creating a
whole new level of excitement for our guests."
Bread is one of the Germans' favorite foods. There
are more than 3,000 different types of bread in Germany, and bread culture has
been part of the German UNESCO Intangible Cultural Heritage for ten years.
Lufthansa guests in Business Class on long-haul flights from Germany can now
enjoy special bread developed exclusively for Lufthansa by baker-sommelier and
World Baker of the Year 2022 Axel Schmitt. The handmade breads, which are only
available on board Lufthansa flights from Germany, are baked fresh daily from
natural ingredients, do not contain any additives and are served with handmade
butter and high-quality olive oil as an appetizer. In each new quarter, there
will be a different type of bread specially created for Lufthansa.
Lufthansa guests can also look forward to further
innovations in in-flight service in Business Class on long-haul routes. In
future, the new signature drink Avionic, as an alternative to water and
sparkling wine, will be served with nuts as a welcome drink on board before
take-off. The Avionic Apéritif is a special creation by the Ziegler distillery,
developed with Sven Riebel, Frankfurt bar icon and "Host of the
Year". The drink, which is based on peach notes and wild meadow herbs, is
mixed on ice with tonic.
For the first time ever, Business Class guests will
be served a vegetarian amuse-bouche, from antipasti to sushi, as a prelude to
the first service on board. Fresh fruit will also be added to the dessert menu.
There is a new, modular snack offer for the small appetite in between, which
varies depending on the length of the route and time of day. This includes
snacks, fresh fruit and, on longer flights, fresh salty and sweet treats such
as tomato and mozzarella skewers or wraps with pastrami. From June, every
passenger will be given a small box of Lindt chocolates in an exclusive
Lufthansa design as a farewell gift. Lufthansa Business Class guests will thus
be offered an all-round appealing service, from the welcome moment to the
farewell gesture.
Image
Credit: © Lufthansa Group
The most interesting news
New study reveals the top Istanbul neighbourhoods for traditional dishes to try this Christmas
Beyoğlu is named the best neighbourhood in Istanbul to explore traditional dishes, with 143.65 Turkish restaurants per 100,000 residents.
Qatari Diar and FTG Development Groundbreaking on Land of Legends in Simaisma
Land of Legends Qatar is set to become one of the largest theme parks in the Middle East with a 3-billion-dollar investment.
US$65 Billion Needed Annually to Shield Coastal and Marine Tourism from Climate Crisis, WTTC Report
Addressing world leaders during Ocean Action Day at COP29 in Baku today, the World Travel & Tourism Council (WTTC) called for urgent climate investment in coastal and marine tourism to protect it from escalating climate risks.
First Flying Electric Ferry in the U.S. is Coming to Lake Tahoe
Skiers in Tahoe will soon reach the slopes faster, as Candela and FlyTahoe announce the introduction of the first U.S.-based Candela P-12, a groundbreaking foiling electric ferry, on Lake Tahoe.
Dusit champions local culinary excellence with sponsorshipof The Maverick Academy on Netflix
New reality show connects regional culinary talent with global opportunities in an exciting competition.
Türkiye emerges as top destination for British golfers
162,426 British visitors traveled to Belek, Antalya in 2023, hitting 4-year high.
China expands visa-free entry program to 38 nations
Extending visa-free stay to 30 days, Beijing adds Japan, Bulgaria to program aiming to boost international tourism and trade.
TUI lets employees build their personal AI assistants
More than 400 AI assistants already available on internal platform, used by over 2,000 employees.
IHG Hotels & Resorts grows in Vietnam with Crowne Plaza Danang City Centre
283-key conversion property will meet MICE demand when it opens later this year.
By Train and by Plane: Lufthansa and Deutsche Bahn announce record figures
Positive development of Lufthansa Express Rail's booking figures: Previous record of 432,000 customers broken in October.
Hilton Signs Strategic Agreement with Olive by Embassy to Bring 150 Spark by Hilton Hotels to India
Signing with Olive by Embassy marks the category disrupting brand’s debut in Asia Pacific and is poised to rapidly accelerate Hilton’s growth in South Asia.
Neuroscience Study Aboard Cunard's Queen Mary 2 Reveals Cognitive Benefits of Slow Travel at Sea
For more than 180 years, Cunard has championed the restorative power of ocean travel.
Emirates to deploy its A350 to Edinburgh on 3 January
Emirates has announced it will bring forward its daily A350 scheduled service to Edinburgh starting from 3 January 2025. The advancement of the scheduled service reinforces Emirates’ commitment to providing customers with enhanced travel experience
GNTB welcomes three new members
Destination management company Kuoni Tumlare and the Deutschlandmuseum Berlin will become members of the German National Tourist Board (GNTB) on 1 January 2025, while Käthe Wohlfahrt KG, a specialist in traditional German Christmas decorations and g
FITUR 2025 Promotes Pride in Tourism, a Key Industry for Sustainable Social and Economic Development
Organised by IFEMA MADRID, the International Tourism Trade Fair will be held from January 22 to 26, 2025 with a firm commitment to boosting business and knowledge exchange.
Mövenpick Hotels & Resorts Debuts in Azerbaijan with Elegant Hotel in Baku’s City Center
Mövenpick Hotel Winter Park Baku brings the brand’s signature culinary experiences and design to Azerbaijan.
Eurowings grows in the capital region of Germany
42 attractive destinations in the 2025 summer flight schedule at BER.
Introducing Allianz Travel Insurance, formerly Worldcare
Now bringing Kiwis customisable coverage under the no. 1 insurance brand worldwide.
Hoiana Resort & Golf Honored as the World´s Leading Fully Integrated Resort 2024
Hoiana Resort & Golf has been crowned the coveted title of World's Leading Fully Integrated Resort at the World Travel Awards Grand Final Gala Ceremony 2024 held in Madeira, Portugal. This prestigious award solidifies the resort's position as a globa
Accor to open new Mercure hotel in Armenia’s most popular resort town
The new locally-inspired hotel will OFFER AUTHENTIC, IMMERSIVE HOSPITALITY IN ARMENIA’S TSAGHKADZOR SKI RESORT.
Busan's Efforts to Protect the Earth Through MICE Sustainability
The MICE industry is one of the many contributors to environmental degradation. The air and ground travel that bring visitors to MICE events around the world contributes to carbon emissions, while the waste generated at MICE events is another major p
