Tourexpi
WTM London 2024 is Set to be Biggest to Date
Taking
place from 5 – 7 November, World Travel Market expects to showcase around 4,000
exhibitors including tourism boards, hoteliers, transport brands, technology
services and world-class experiences. So far, it’s reported that there will be
over 80 new exhibitors lined up at the global gathering.
There
has been significant growth amongst the destination market, with a 9% increase
in destination participation. Over 135 National Tourism Organisations will be
in attendance, with a huge volume of regions and cities joining them. Africa is
the fastest growing region of the event, which follows proactive and diligent
strategies implemented by nations such as Morocco and Egypt in a post-pandemic
world.
There
has been a significant increase in non-destination travel brands exhibiting at
WTM London, with a 71% increase in exhibitor participation from companies
aligning themselves to the new ‘Experiences’ zone within the event. The show
has seen a 22% growth in accommodation brands and a 16% growth from exhibitors
in the technology sector.
Exhibitors
attending for the first time include KOS Island, VIET EXPERIENCES TRAVEL, China
Nimbus Travel, Nimax Theatres, Kuoni Tumlare, Jabal Omar Co, Latvia Travel,
Grand Prix Grand Tours, Corendon Airlines, Barclaycard Payments, Riyadh Air,
Regnum Hotels, Addison Lee & Stripe Payments – with more to be announced
soon!
Juliette
Losardo, Exhibitor Director, WTM London commented: “2024 will be the best year
yet for World Travel Market, with the largest cohort of exhibitors on record.
We’re proud to have representation from destinations across the world and
continue to grow participation from non-destination and private sector
organisations; there are some big new brands this year and we’re very excited
to welcome them!
“World
Travel Market truly is home to the world’s travel trade, and this gathering of
over 45,000 verified travel professionals represents the most influential
meeting point in the travel and tourism calendar.
“This
year WTM is gearing up to provide the busiest and most inspiring three days
it’s possible to have in travel. It’s a place to learn, network and do business
– a place to ensure you’re set up for the year ahead.
“With
the event fast approaching, I encourage visitors to book tickets soon, as it’s
filling up fast!”
For
more information please visit: https://www.wtm.com/london/en-gb.html
Image
Credit: © WTM
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