Tourexpi
ITA Airways marked its entry into the Alliance during a ceremony held at the Piazza di Spagna Lounge, Rome Fiumicino Airport Terminal 3. The ceremony was presided over by ITA Airways Chief Executive Officer and General Manager Joerg Eberhart, Star Alliance Chief Executive Officer Theo Panagiotoulias, and Lufthansa Group Chief Commercial Officer Dieter Vranckx, in the presence of media and institutional guests.
Starting April 1, ITA Airways will be fully connected into the Alliance’s global network, linking its Rome Fiumicino hub and Milan Linate airport, served by 17 Star Alliance members collectively, with more than 1,150 destinations worldwide. Customers travelling across the network can now benefit from through check-in, reciprocal frequent flyer recognition and access to Star Alliance lounges, creating a more seamless customer experience, in and out of Italy.
Celebrating the milestone, Star Alliance Chief Executive Officer Theo Panagiotoulias said: “On behalf of our members, I am delighted to welcome ITA Airways as the 26th member of Star Alliance. This is the result of a focused and collaborative integration effort. With ITA Airways on board, we not only expand our network to and from Italy, but also elevate the connected experience of our customers when travelling across multiple airlines, through access to the world’s largest network of airport lounges, more comprehensive loyalty benefits, and other benefits like baggage tracking - all designed to enhance the journey at every step.”
Joerg Eberhart, CEO and General Manager of ITA Airways, said: “Joining Star Alliance marks a historic milestone for ITA Airways and a defining step in our growth. By becoming part of the world’s largest and most established global airline network, we significantly expand our international reach while offering our passengers a more seamless, consistent and high‑quality travel experience, with access to over 1,150 destinations worldwide, smoother connections, integrated services and a stronger premium proposition. At the same time, we enter Star Alliance bringing with us our distinctive Italian identity, enriching the Alliance and reinforcing ITA Airways’ role in connecting Italy with the world, combining global standards of excellence with the warmth and elegance that define the Italian way of flying.”
ITA Airways’ induction into the Alliance has been mentored by the Lufthansa Group, and expert teams across the group airlines have facilitated an intense integration programme over the last several months.
With the addition of ITA Airways, Star Alliance now comprises 26 member airlines, offering more than 17,500 daily flights across a global network spanning over 190 countries.
Picture Credit: © Star Alliance
The most interesting news
Read the News

SWISS expands India network with new nonstop Bengaluru–Zurich service
Swiss International Air Lines is pleased to announce the launch of new nonstop flights between Bengaluru and Zurich, further enhancing connectivity between Switzerland and India’s leading technology and innovation hub.
Read the News

Qatar Airways and Philippine Airlines strengthen partnership
Starting 1 June 2026, Philippine Airlines will place its (PR) code on Qatar Airways flights from Manila, Cebu, Clark, and Davao to Doha, and connect to over 20 major European cities, including Paris, Rome, and Frankfurt via Hamad International Airpor
Read the News

Radisson Hotel Group expands its footprint in Dubai
Radisson Blu Hotel, Dubai Barsha Heights is a 537-room five-star city hotel in Dubai, United Arab Emirates, affiliated with Radisson Blu, part of Radisson Hotel Group.
Read the News

TAT and Warner Music Japan bring Thailand’s spirit to life
Music-led collaboration showcases Bangkok’s everyday charm while connecting Thailand’s relaxed optimism with younger global audiences
Read the News

Global Travel & Tourism to outpace wider economy by 1.5 times
Global Travel & Tourism is forecast to continue outpacing wider economic growth in 2026, with the sector expected to contribute $12TN to the world economy, accounting for 9.9% of global GDP, according to new data from the World Travel & Tourism Counc
Read the News

Nayarit's jungle coast redefines luxury travel
In the state of Nayarit, the jungle-meets-ocean landscape is emerging as one of the most compelling frontiers in high-end travel—now supported by a new era of seamless access.
Read the News

Hilton signs Hilton Garden Inn in Busan, South Korea
Hilton (NYSE: HLT) announced the signing of a franchise agreement with MS&C Co., Ltd. to open Hilton Garden Inn Busan Gijang in 2028. Located in Gijang, Busan, the hotel is planned to be part of a larger mixed-use development project.
Read the News

Etihad Airways makes Eid al-Adha and Summer Travel easier
Etihad Airways is preparing for a busy Eid al-Adha and summer travel season, with strong demand expected across its expanding global network.
Read the News

Six Senses Joins the UNEP and UN Tourism Recipe of Change
A living expression of the brand’s sustainable ethos and Eat With Six Senses philosophy
Read the News

To Belize in the off-season with Alaska Airlines
Why this is the best choice explains Ali Wunderman
Read the News

Emirates taps GE Aerospace for repair capabilities
The agreement will support the expansion of the Emirates Engine Maintenance Centre (EEMC)
Read the News

Closing the gender gap requires tackling structural barriers, improving access to opportunities, and sustained commitment
Women do most of the work in tourism, yet they remain underrepresented in leadership
Read the News

Tripmasters expands with new experience-focused vacation packages
New curated travel collections respond to growing demand for slower, experience-driven vacations with fewer hotel changes and deeper destination immersion
Read the News

Marriott International expands portfolio in Peru through landmark conversions
The two properties in Lima are set to officially join The Ritz‑Carlton and JW Marriott brand portfolios in 2028, reflecting the city’s rise as a leading global luxury destination.
Read the News

TUI launches TUI Smiles Rewards Club
TUI has launched TUI Smiles Rewards Club, the company’s first-ever global loyalty programme, enabling customers to collect Smiles across TUI's portfolio – from flights and hotels to packages, cruises, and experiences.
Read the News

As Americans hit the road during the country’s 250th anniversary, Hilton is celebrating all summer long.
Next week, Hilton is kicking off Hilton Honors America Experiences with a dozen unexpected and unforgettable road trip experiences for only 250 Hilton Honors Points per trip, Hampton by Hilton stays and gas included.
Read the News

Lufthansa Group expands climate protection portfolio
The Lufthansa Group has reshaped its portfolio of climate protection projects and is placing a stronger emphasis on technology-based solutions
Read the News

Enhanced opportunities for British Airways American Express® cardmembers
British Airways American Express® Cardmembers who book with British Airways Holidays using Avios (as a full or part payment), can now redeem their Companion Voucher to receive 25% of these Avios back.
Read the News

In Spain, the year starts with more people employed in the tourism sector
In the first quarter of 2026, there were 146,631 more employees in tourism-related activities than in the same period of 2025.
Read the News

Eurowings expands its Berlin base
Growth to eleven aircraft strengthens the Lufthansa Group’s market leadership and long-term strategy in Germany’s capital city

