Tourexpi
Holland America Line has announced a special
collaboration with Pendleton Woolen Mills, unveiling a custom-designed,
Alaska-inspired throw blanket. Timed to Alaska Statehood Day and the lead-up to
America’s 250th anniversary, the limited-edition blanket reflects Pendleton’s
tradition of craftsmanship and Holland America Line’s deep roots in the region.
Designed exclusively for Holland America Line, the
numbered throw will be available for purchase on board ships sailing in Alaska
in 2026. The design captures the spirit of the “Last Frontier” with a panoramic
depiction of mountains, forests and skies, complemented by iconic wildlife such
as a moose, whale and eagle beneath the Northern Lights. The color palette
features deep ocean blues, Holland America Line’s signature orange and natural
tones.
“As we look ahead to America’s 250th anniversary, we
are proud to bring together two American heritage brands with a shared
connection to Alaska,” said Kacy Cole, chief marketing officer of Holland
America Line. Bob Christnacht, EVP of sales and marketing at Pendleton, added
that the collaboration reflects the company’s legacy of weaving storied
landscapes into timeless designs.
Holland America Line has been sailing in Alaska since
1947, longer than the state has been part of the U.S., and remains a pioneer in
the region with extensive cruise and land-based programs, including itineraries
to Denali National Park and the Yukon.
The Pendleton collaboration is part of a broader
series of initiatives marking America’s 250th anniversary. Additional
partnerships, limited-edition offerings and themed sailings will be introduced
in the run-up to July 4, 2026.
Image
Credit: © Holland America Line
The most interesting news
Read the News

Hilton to double Morocco portfolio with 15 new hotels and Waldorf Astoria debut
Expansion across ten brands signals strong growth in luxury and lifestyle segments
Read the News

Radisson advances Net Zero strategy with verified hotels and 2025 report
Responsible Business Report highlights measurable progress across people, communities and climate goals
Read the News

Lufthansa introduces stopover programme with Munich as first hub
Flexible stays of up to seven days now available on Singapore and U.S. routes
Read the News

Rafael Bonachela premieres ‘Pulso’ on EUROPA 2, launching new collaboration
World premiere at sea marks start of continued partnership with Hapag-Lloyd Cruises
Read the News

Tour of Türkiye gains global stature as showcase for sports tourism
UEC official highlights rising international profile and growing appeal for travellers
Read the News

Rising jet fuel costs push air fares higher, IATA warns
Middle East traffic slump weighs on global growth despite steady demand
Read the News

Middle East travel sector outpaces global growth as Saudi Arabia leads expansion
WTTC data highlights strong regional momentum driven by international demand and business travel
Read the News

TUI Policy Lounge highlights travel trends and regulatory challenges in Europe
Industry leaders call for aligned policies to support a resilient tourism sector
Read the News

Agoda identifies Asia’s trending coastal destinations for early summer travel
Rising search volumes highlight growing demand for flexible seaside getaways
Read the News

Eurowings unveils travel-inspired fashion collection with ABOUT YOU
Debut at Berlin Tempelhof blends aviation, lifestyle and runway aesthetics
Read the News

The Mora debuts in Asia with Singapore opening in 2026
TUI Hotels & Resorts brings its lifestyle luxury brand to a new region
Read the News

Wego partners with Türkiye to enhance travel discovery for MENA travellers
New collaboration brings richer content and seamless trip planning to one platform
Read the News

IHG expands in Egypt with two Holiday Inn hotels in Aswan
New signings add 400 keys and mark brand entry into a key heritage destination
Read the News

Ryanair to close Berlin base and cut capacity amid rising costs
Airline plans to redeploy seven aircraft as fees and taxes weigh on traffic recovery
Read the News

Lufthansa unveils new uniform designed with BOSS for its centenary
Rollout from Q4 2026 signals brand renewal and premium positioning
Read the News

GNTB promotes IGA 2027 Ruhr Area in over 30 international markets
International Garden Exhibition positioned as key tourism driver for Germany
Read the News

IHG partners with PAYBACK to expand rewards for German travellers
Guests can now earn PAYBACK points across more than 7,000 hotels worldwide
Read the News

Thailand advances tourism partnership with China during high-level visit
TAT outlines long-term strategy to boost high-value travel and bilateral growth
Read the News

Malaysia Healthcare strengthens Medan outreach as demand for second opinions grows
Indonesian patients continue to rely on Malaysia for accessible, high-quality treatment abroad
Read the News

TAT launches Thailand campaign with LISA and exclusive travel rewards
Nationwide initiative invites travellers to explore destinations and win limited-edition items
Read the News

Agoda highlights top five Labor Day destinations for 2026
Tokyo, Pattaya, Seoul, Osaka and Busan lead travel demand based on search data
