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Türkiye represents
a significant strategic importance for Radisson Hotel Group, driven by its
strategic location and robust tourism industry, already ranking as one of the
Group's largest markets. Istanbul, holding immense significance as a key
market, has consistently shown strong performance and steady growth. As a
leader in Istanbul, Radisson Hotel Group is positioned to enhance its dominant
position across all the market, leveraging the city's dynamic market conditions
and potential for further expansion.
Elie
Younes, Executive Vice President and Global Chief Development Officer at
Radisson Hotel Group, said, “Türkiye stands as a cornerstone in Radisson
Hotel Group's global strategy, leveraging its strategic geographic position and
thriving tourism landscape. We are enthusiastic about expanding our footprint
in cities such as İstanbul, İzmir, Bursa and Mersin, further solidifying our
commitment to delivering exceptional hospitality experiences. These initiatives
underscore our dedication to forging strong partnerships and making a positive
impact in the communities we serve.”
In
the first half of 2024, Radisson Hotel Group has expanded its portfolio with
the addition of a new hotel and six other signings, these include:
Park
Inn by Radisson Yalova City Center
The
Group opened the doors to its first hotel in Yalova in April 2024. Known for
its invigorating thermal spas, Yalova is a popular destination for both
domestic and international tourists. Hotel has 103-rooms and features modern
furnishings, each room offering comfortable bedding, coffee and tea facilities,
and bathroom amenities. The hotel provides a diverse range of international and
local cuisines, along with a VIP room equipped for meetings of up to 15 people
with high-quality facilities. Additionally, guests can unwind and rejuvenate at
the spa & fitness center for relaxation and revitalization.
Park
Inn by Radisson Istanbul Caglayan
Set
to open in Q3 2026, the hotel is strategically located in central Istanbul,
directly opposite the Istanbul Justice Palace, Europe's largest courthouse. It
will feature 88 rooms ranging from standard to suites, including 19 connecting
rooms. Guests can enjoy an all-day dining restaurant and a Lobby Bar &
Lounge for unwinding after a busy day. Additionally, the hotel will offer 2
meeting rooms for small groups and a gym.
The
Parsana Konya Hotel, a member of Radisson Individuals
In
a prominent central Turkish city, the upcoming hotel slated to open in Q1 2027
is situated on the northern outskirts of Konya, just 11 kilometers from Konya
Airport. The property will showcase 165 rooms, including Standard, Junior
Suite, and Suite categories, along with 24 connecting rooms and three
accessible rooms. It will boast an expansive all day dining restaurant, two
versatile meeting rooms, a dedicated board room, and a well-equipped fitness
center.
Premier
Hotel Kagithane Istanbul, a member of Radisson Individuals
Set
to open in Q3 2026, Premier Hotel Kagithane Istanbul, a member of Radisson
Individuals, is located on greenfield land in the Kagithane region, on the
European side of Istanbul. The hotel is conveniently situated just a 10-minute
drive from downtown Istanbul and 32 kilometers from Istanbul International
Airport. Premier Hotel Kagithane will offer 78 rooms and suites, providing
guests with comfortable and stylish accommodations. Dining options include an
all-day dining lobby bar. The hotel will feature a 341-square-meter ballroom,
ideal for events and conferences. Guests can also enjoy a range of wellness and
fitness facilities, including an 800-square-meter spa and wellness area, an
indoor pool, and a fitness center.
Radisson
Hotel Group has established clear milestones and targets that underscore its
commitment to growth and expansion in Türkiye, with an overarching goal to
introduce 70 hotels to the Group’s global portfolio within the next three years
and ultimately reach 100 hotels by 2030. The Group is focusing on introducing
the Radisson RED brand to Istanbul, aiming to establish it as a vibrant
lifestyle brand catering to modern travelers, while strategically expanding its
portfolio by introducing Radisson Collection in key cities like Istanbul and
Ankara.
Resorts
also remain a key focus for Radisson Hotel Group in Türkiye, as part of its
strategy to strengthen its presence in the leisure travel sector The Group aims
to expand its portfolio, which already includes established properties such
as Radisson Blu Resort & Spa, Cesme, Radisson Collection Hotel Bodrum,
Radisson Blu Hotel Kaş, and the first ski resort hotel, Radisson Blu Hotel
Mount Erciyes.
With
plans to increase the number of hotels operating in Türkiye, upcoming
anticipated openings include:
Radisson
Hotel Mersin
Opening
in September 2024 along Türkiye's Mediterranean coastline, the hotel is
strategically positioned near the bustling Adana Şakirpaşa Airport and
Türkiye's largest port, making it a pivotal tourism hub.
Radisson
RED Izmir Point Bornova
Türkiye’s
first RED brand, set to debut in Q4 2024, will be situated in Izmir's Point
Bornova district, adjacent to one of the city's largest shopping malls. The
hotel will provide an array of accommodation options totaling 175 rooms,
featuring luxurious suites for discerning guests.
Radisson
Hotel Istanbul Merter
The
Radisson Hotel Istanbul Merter is scheduled to open in Q4 2024 in Istanbul's
textile hub which is noteworthy for its proximity to both the business district
and major exhibition areas in the city. The hotel will features 267 spacious
rooms and suites, complemented by a restaurant, Lobby Bar, coffee shop, three
meeting rooms, an event hall, retail shops, and an expansive 1,128-square-meter
spa. The hotel will also feature an indoor swimming pool and gym
facilities.
Radisson
Hotel Bursa
Opening
in Q1 2025, Radisson Hotel Bursa will be situated in the Nilufer district, the
newest part of Bursa, just 16 kilometers from the city center. The hotel will
feature 163 rooms and suites, offering a blend of modern comfort and stylish
design.
Image
Credit: © Radisson Hotel Group
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