Tourexpi
Sabre Corporation (NASDAQ: SABR),
a leading technology provider to the global travel industry, has finalized a
multi-year renewal of its distribution agreement with Delta Air Lines. The
long-term agreement enables Sabre-connected travel agents to access both
traditional EDIFACT and New Distribution Capability (NDC) content, enhancing
their ability to provide comprehensive travel offers to their customers.
Earlier this year, Delta announced details of its selling and servicing
transformation, which includes NDC. Sabre and the airline will collaborate on
the integration of NDC content into Sabre's travel marketplace to support this
strategy.
The
renewed agreement underscores a shared commitment to the third-party
distribution ecosystem and collaborative retail innovation. Regardless of
technology, Sabre-connected agencies can offer a rich array of travel
choices, which will evolve to include additional price points and omnichannel
servicing.
"We
are pleased to extend our full content agreement and value-based commercial
model with Sabre," said Jeff Lobl, Managing Director, Distribution
Strategy and Agency Sales Programs for Delta Air Lines. "We look forward
to collaborating with Sabre to make Delta's NDC technology solution available
to all Sabre-connected travel agents to ensure that our customers receive the
best possible travel experience tailored to their needs."
Both
Delta Air Lines and Sabre are committed to fostering a travel marketplace that
prioritizes innovation and flexibility. This renewed agreement reinforces both
companies' shared vision for a future-proof, distribution landscape that
accommodates various technologies and content types, and empowers a
thriving travel ecosystem.
"Sabre
is delighted to extend our long-standing partnership with Delta Air Lines and
to support their NDC journey," said Roshan Mendis, Chief Commercial
Officer at Sabre Travel Solutions. "This agreement underscores our
commitment to building a comprehensive travel marketplace that equips travel
agents with the tools and content they need to excel in today's dynamic travel
environment, including the ability to leverage the potential of NDC."
Image
Credit: © Sabre Corporation
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