Tourexpi
With those additions, the Group’s footprint in
Africa has grown to nearly 100 hotels in operation and development, placing the
Group well on track to reach its goal of 150 hotels within the next five
years.
Tanzania has been identified as a key market
in the Group’s proactive expansion strategy, making its debut in the country
with two hotel signings. This addition enhances the Group’s diverse African
portfolio, spanning across 30 countries, further establishing it as the hotel
company with the largest market presence in Africa.
In Nigeria, Radisson Hotel Group continues to
hold a leading position with a portfolio of 13 hotels in operation and under
development, including five new hotels signed in 2023. The new signing of
the Radisson RED Hotel Abuja has further bolstered the Group’s
presence in the city, bringing the total number of hotels under development in
Abuja to four.
In Morocco, the Group has pursued the same
efforts with a clear transformation plan, growing its presence from 1 hotel in
2020 to over 9 hotels in operation and 4 hotels in development today.
Casablanca represents a strategic hub among multiple continents and the new
signing of Radisson Blu Hotel & Apartments Casablanca Finance City and
Radisson RED Hotel Casablanca Finance City solidifies the Group’s
ambitions to reach over 25 hotels by 2030 across the country.
Elie Younes, Executive Vice President and Global
Chief Development Officer at Radisson Hotel Group, said, “The seven new
hotels align with our expansion strategy, demonstrating significant growth in
key African markets such as Morocco, Nigeria, Tunisia and Ethiopia as well as
our highly anticipated debut in Tanzania. These hotels also highlight our
conversion strategy and our commitment to diversifying our portfolio by
introducing new brands and cementing our presence in these important
markets.”
The seven hotel signings include:
Radisson Blu Hotel & Apartments, Dar es Salaam
(Tanzania)
Marking Radisson Hotel Group’s debut in Tanzania,
this 138-room hotel, featuring 94 guestrooms and 44 three-bedroom apartments,
is set to open in 2025 as part of a mixed-use development in Dar es Salaam's
CBD. The hotel will occupy the top 14 floors of a 33-floor tower, one of the
tallest buildings in the area, and is within walking distance of the ferry
terminal to Zanzibar Island.
The hotel will offer a diverse array of dining
facilities, including a lobby café, business class lounge, all-day dining
restaurant, specialty restaurant, outdoor pool, and pool restaurant. Additional
amenities include retail stores, a ladies' salon, indoor parking, a gym, steam
room and sauna, kids' playroom, and eight meeting rooms.
Radisson Hotel Mwanza (Tanzania)
Supporting a strong market entry, this 196-room
hotel, currently under construction, will debut the Radisson brand in Tanzania
in 2025. Mwanza, Tanzania’s second-largest city, is renowned for corporate
meetings and events and is the ideal starting point for tours to the Serengeti
National Park. As the only branded hotel in Mwanza, it will feature a lobby
café and bar, all-day dining restaurant, sports bar, outdoor pool bar,
executive lounge, and two specialty restaurants, Balaustine, a 'casual-fine
dining' experience inspired by the Barbary coast and the Levant and Filini,
offering a delectable dining experience of fresh, simple, and delicious
Italian-style cuisine.
The meetings and events space includes a
triple-height ballroom, business center, boardrooms, and a conference room. The
extensive wellness facilities will include a gym, spa, outdoor pool, and kids'
playground.
Radisson Blu Hotel & Apartments, Casablanca
Finance City and Radisson RED Casablanca Finance City (Morocco)
Enhancing the Group's Moroccan portfolio, which
currently includes 11 hotels in operation and under development, is the
addition of new two dual-branded hotels and a serviced apartment. These new
builds, including the first Radisson RED hotel in North Africa, will feature a
total of 381 rooms, and are set to open in late 2027. They will be located in
Casa Anfa, at the heart of Casablanca Finance City, the city's new financial
hub, recognized as Africa's leading financial center, on par with London and La
Défense in Paris.
Providing guests with an array of dining and
wellness facilities for an ideal stay, the Radisson Blu will offer guests an
all-day dining restaurant, a specialty rooftop restaurant, and a rooftop bar.
Meanwhile, the Radisson RED hotel will feature a restaurant and a pool bar. The
Radisson Blu's wellness facilities will include a spa, a fitness center, and an
outdoor rooftop swimming pool. The Radisson RED will also provide a fitness
center, an outdoor pool, and an outdoor rooftop swimming pool.
For meetings and events, in addition to the five
meeting rooms at the Radisson Blu, there will be a 1,100-square-meter
conference center comprising an auditorium, large ballroom and three meeting
rooms, making the complex the future meeting destination.
Radisson Blu Hotel & Conference Center, Tunis
(Tunisia)
This 305-room hotel, a conversion of an existing
property, will soon debut the Radisson Blu brand in Tunis, complementing the
Group’s footprint in Tunisia as its seventh hotel in the country and fourth in
Tunis. Located just 10 minutes from the airport, the hotel will feature dining
outlets such as a lobby bar, shisha bar, all-day dining restaurant, and three
specialty restaurants.
The expansive convention center will include
multiple meeting rooms, boardrooms, a VIP room, an executive lounge, a business
center, and a 1,400 sqm ballroom, making it the largest conference center in
the city.
Radisson RED Abuja (Nigeria)
The new-build 105-room hotel, set to open in 2028,
will be Radisson Hotel Group’s 13th property in Nigeria and the second Radisson
RED in the country, introducing the upper upscale brand to Abuja. Located in
Wuse, Abuja’s main commercial and social district, the hotel will be surrounded
by corporate offices, popular estates, shopping malls, and nightlife venues.
The hotel will feature a bar and terrace, an all-day dining restaurant, and a
pool bar and grill. It will also offer 238 square meters of meeting space,
including three meeting rooms and a pre-function area, as well as a fitness
facility.
Park Inn by Radisson Addis Ababa (Ethiopia)
Scheduled to open in 2025, this 120-room hotel will
be the Group’s third hotel in Ethiopia, all located in Addis Ababa and
introduce the Park Inn by Radisson brand to the country. Dining options will
include a breakfast hall, restaurant hall, coffee shop, and four soft drink
bars. The meeting and events space will consist of a large and medium
conference room and four meeting rooms. Guests can also enjoy two gyms, a spa,
business center, sport facilities, kids' entertainment area, retail space, and
co-working space.
Since 2022, the Group has opened 14 hotels,
including the debut of the Radisson brand in Morocco and Tunis with Radisson
Hotel Casablanca Gauthier La Citadelle and Radisson Hotel Tunis City
Center, solidifying its position as the largest hotel operator in Tunisia. The
openings have diversified the Group’s portfolio with the first safari hotel in
Africa, Radisson Safari Hotel Hoedspruit, the first resort in
Livingstone, Radisson Blu Resort Mosi-oa-Tunya, and the debut in Reunion
Island with Radisson Hotel Saint Denis. This achievement has set a
record for the Group in terms of realizing its pipeline into openings,
translating into a commendable 15 percent annual net operating growth in its
African portfolio.
“With a strong first half of the year, we plan to
continue the momentum in the second half by focusing on expanding our presence
in key markets such as Morocco and South Africa, where we’ve recently announced
our ambition to reach 25 hotels by 2030, doubling the portfolio in both
countries. We thank each of our partners for their valued trust in us and our
brands,” concluded Younes.
Image Credit: © Radisson Hotel Group
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