Tourexpi
The
festival, a highlight of the first Shanghai Summer International Consumption
Season, signifies the city's dedication to expanding consumption, enhancing
service standards, and ultimately fostering a thriving global consumer hub.
The
event saw participation from a number of key figures, including Shanghai Vice
Mayor Hua Yuan and Deputy Secretary-general Liu Ping, who highlighted the
city's commitment to opening its doors wider to the world, stimulating
consumption and promoting high-level development.
"The
cruise industry boasts a long chain, strong driving force, and high degree of
internationalization, making it crucial to boosting domestic demand, unlocking
consumption potential, and propelling high-level openness," said Liu.
The
event witnessed the unveiling of the 2025 global cruise route by industry
leaders like Royal Caribbean, MSC Cruises, Adora Cruises, and Astro Ocean
Cruise, while China Eastern Airlines presented its integrated air-cruise travel
package.
In
a bid to deepen the integration of cruises with commerce, tourism, culture,
sports, and exhibitions, the festival hosted the launch of the "Summer
Cruising, Baoshan Touring" summer tourism season. Additionally, the
signing of a memorandum between the Shanghai International Cruise Festival and
various partners like the Shanghai Branch China Media Development
Ltd, Shanghai Rural Commercial Bank, and the Shanghai Branch of the
Bank of Communications further solidified the festival's commitment to
stimulating the cruise economy.
The
festival runs through Aug 31, offering an array of cruise-themed events
and unique experiences. This initiative seeks to promote the cultural essence
of cruises and create a festive atmosphere for spending money, invigorating the
cruise economy and showcasing Shanghai's appeal.
Baoshan:
a hub of global cruise tourism
The
captivating Baoshan district, with its envisioned transformation into a global
cruise tourism resort area, is poised to welcome international visitors with an
unparalleled, inclusive cruise experience.
The
Wusongkou International Cruise Terminal, the driving force behind this
metamorphosis, has emerged as Asia's largest and the world's fourth
largest international cruise homeport. The port witnessed the maiden voyage
of China's first large cruise ship, Adora Magic City,
in January 2024, reaffirming its position as a leader in the
industry.
By
the end of July 2024, the port had served a cumulative 94 voyages and
welcomed 736,500 passengers. This year is expected to close with approximately
207 cruise ship arrivals, including five calls, and approximately 1.5 million
passengers, accounting for over 70 percent of the national total.
Celebrating
the spirit of cruising
The
district has hosted numerous events, including sailboat races, portside
concerts, drone shows, and firework displays, to amplify the spirit of cruise
culture in Baoshan. The launch ceremony of the Shanghai International Cruise
Festival further amplified the festival's reach, allowing viewers from across
the globe to witness the grand spectacle and experience the allure of cruise
culture.
National
Day holiday celebrations will add further zest with the 2024 UIM F1H2O World
Championship Grand Prix of Shanghai China scheduled for Oct 3-6 at
the Wusongkou International Cruise Terminal. Over 300 competitors from more
than 30 nations will gather for an exhilarating showcase of speed and
excitement.
Seamless
integration of cruises and Shanghai Summer
In
alignment with the Shanghai Summer International Consumption Season, Bailian
has crafted a campaign titled "Bailian Voyage", encompassing a series
of in-store experiences and promotional activities centered on the influx of
cruise tourists. This initiative aims to elevate the cruise experience through
avenues like tourism, shopping, and entertainment.
The
"Cruise Ship Ticket New Courtesy" program offers free Bailian gift
cards to cruise passengers who present their tickets at Bailian stores. These
cards are also distributed on board Adora Magic City, Royal Caribbean,
and Blue Dream cruises, including to crew members.
For
more information: https://english.shanghai.gov.cn/en-sicf/index.html
Image Credit: © International
Services Shanghai
The most interesting news
Join the Grape Harvest in Beautiful Bozcaada
Bozcaada, one of the Aegean's most charming islands, is known for its stunning beaches, cobblestone streets, and delicious cuisine. Every September, the island hosts the Bozcaada Grape Harvesting Festival, a lively celebration of its winemaking herit
Hilton Expands Presence in Frankfurt with Addition of Iconic Property
Featuring a range of wellness, culinary and meeting options just 15 minutes from the city centre, Hilton Frankfurt Gravenbruch is expected to open in October.
Growth leap for TUI in Türkiye – TUI CEO Ebel reaffirms commitment with ambitious growth plans
TUI CEO Sebastian Ebel meets with Tourism Minister Mehmet Ersoy and leading Turkish hoteliers.
Cruise industry annual environmental data shows continued progress toward sustainability
Cruise Lines International Association (CLIA), the leading voice of the global cruise industry, today released its annual Global Cruise Industry Environmental Technologies and Practices Report, showing continued progress by the sector in advancing it
UN Tourism Puts Spotlight on Education and Innovation at Bled Strategic Forum
UN Tourism brought its expertise to the Bled Strategic Forum, highlighting the essential role of investments and innovation as drivers of a better future, while also engaging in an official visit to the Ministry of Economy, Tourism and Sport to stren
WTM London 2024 is Set to be Biggest to Date
World Travel Market London has announced that this year’s event will be the largest to date, with an expected 7% growth and expansion into new halls at ExCeL London, reflecting the thriving international tourism sector.
Berlin: Lufthansa Group expands route network in winter
With a new direct flight to Geneva, the Lufthansa Group is improving connectivity to Berlin Brandenburg Airport.
Hilton Set to Surpass 150 Luxury Hotels in Asia Pacific
Leading global hospitality company Hilton (NYSE: HLT) today revealed plans to surpass 150 luxury hotels in Asia Pacific in the coming years – quadrupling its luxury portfolio across the region compared with the end of 2023.
UN Tourism Welcomes First Students to Sustainable Tourism Degree Course
UN Tourism has welcomed the first students enrolled on its pioneering degree course in International Sustainable Tourism.
Gen X plore: Three Quarters of Over 50s Seek Career Change to Facilitate Travel Plans
New research from Hilton (NYSE: HLT) has revealed a growing number of over 50s are considering changing careers or changing their working hours to facilitate travel plans.
Salt Mountain in eastern Türkiye to host underground book and culture festival
Mountain in Igdir province to host festival 80 meters below surface from Sept. 11-15.
Eurowings receives four-star airline award
Rating agency Skytrax ranks Eurowings' service level significantly above the low-cost competition.
Travel in Serenity: Unique Escapes in Different Mexican Destinations
More and more people are prioritizing their health and well-being through experiences that allow them to disconnect from everyday stress.
World Meteorological Organization predicts 60 percent chance of La Nina's cooling impact
Forming of La Nina anticipated to rise to 60% from October 2024 through February 2025; chance of El Nino redeveloping during this period negligible, says agency.
Eight Continents Hotels and Resorts Expands Portfolio with Stamps Red Martin in Amritsar
Eight Continents Hotels and Resorts is delighted to announce the addition of Stamps Red Martin to its prestigious portfolio.
Pharmaceutical stocks rise due to mpox outbreak
Stocks of medical tools supplier Precision System Science jumped 67.1% last month, vaccine manufacturer Bavarian Nordic soared 43.3%
IHG Hotels and Resorts launches NOMO - Night On My Own - package
As summer comes to an end, 70% of parents admit to feeling exhausted after the summer holidays.
Radisson Hotel Group reinforces growth strategy with Prize by Radisson rebranding
Radisson Hotel Group reveals the rebranding of prizeotel, the successful affordable high design brand, to Prize by Radisson and announces two new Prize by Radisson hotel signings, accelerating its expansion across key destinations in Germany together
IHG Hotels and Resorts debuts the Holiday Inn brand in Pushkar
The new-build Holiday Inn Resort Pushkar will add 120-keys to IHG’s growing portfolio across secondary cities in the country.
Hot air balloon tours take flight over Türkiye’s ancient Gobeklitepe
'We expect increase in both visitor profile and number of accommodation days,' says local tourism official of impact of flights above world's oldest temple
IHG Hotels and Resorts ‘Flipped’ upside down hotel room delighted festival goers
IHG Hotels & Resorts turned festival goers world’s upside down with the debut of IHG Hotels & Resorts Flipped at Lollapalooza Berlin last weekend.