Tourexpi
Accor, a world leading hospitality group, today announces
the signing of an agreement with 4A Capital LLC to open a new Mövenpick hotel
in Armenia. Located in
Tsaghkadzor, the country’s most popular ski and resort town, the 198-room newly
constructed hotel, Mövenpick Resort Tsaghkadzor, is expected to open in 2026.
Guests will enjoy the best of Swiss hospitality, high-end food and beverage
concepts, and access to rewards through the global loyalty programme, ALL -
Accor Live Limitless.
Founded in 1948, Mövenpick pioneered the Swiss restaurant
scene and evolved into a premium international hotel brand with inventive
culinary excellence at its heart. Today that same generous and creative
hospitality lives on in each of its 125+ hotels around the world, where cuisine
serves as the cornerstone for fostering meaningful human connections, igniting
creativity, and driving positive change. The destination-inspired hotels allow
guests to enjoy meaningful family moments, inspiring business interactions, and
moments of indulgence all over the world.
Alexis Delaroff, Chief Operating Officer of Accor New
East Europe, commented: ”Armenia offers rich culture, stunning nature and
world-class hospitality, which makes it the perfect destination to expand our
Mövenpick brand, as it continues to make impressive strides in the wider
region. This latest addition reaffirms our commitment to expanding in Armenia
and highlighting its full potential to travellers around the world.”
4A Capital LLC is a fast-growing property development
company with a portfolio of residential and commercial properties. As part of
the development project, property investors will be able to buy some of the
hotel rooms operated by a professional management company under the renowned
known Movenpick brand, which will set a new investment opportunity in the
Armenian real estate market.
Davit Sokhakyan, Owner of 4A Capital LLC, added: “The
signing of Mövenpick Resort Tsaghkadzor represent a significant milestone for
us as we enter the hospitality market, but also a great opportunity to share
experiences and synergies with a renowned international hotel partner like
Accor. The new hotel will feature an elegant design and an excellent range of
services to surprise and delight every guest. Not only this project will create
new jobs in the local community, but will also foster new investments into the
Armenian real estate market through a bespoke investment proposition, while
also delivering new standards in the Armenian tourism industry.”
Thanks to its location in the heart of Armenia's most
popular ski and health resorts, the new hotel will become a focal point for
tourists and residents. Situated at 52 Saralanj street, the hotel will be a
seven-minute drive from Tsaghkadzor Ski Resort, which offers 15 pistes and five
ski lifts to sports enthusiasts of all levels. Mövenpick Resort Tsaghkadzor
will be located within walking distance from the famous medieval Kecharis
Monastery, and only a 40-minute drive away from the capital city of Yerevan.
The hotel will offer spacious and comfortable rooms of
various categories, including standard double rooms and suites, elegantly
designed and inspired by Mövenpick’s Swiss heritage. Facilities will include a
high-end restaurant, a lobby bar, and rooftop lounge with panoramic mountains
views. Guests will be able to enjoy the Mövenpick's renowned Swiss ice cream,
finest chocolate treats and homemade sweets during the daily signature
Chocolate Hour in the hotel lobby. The hotel will also feature a swimming pool,
a spa centre offering an array of programmes for body relaxation and mental
wellbeing, and a modern fitness centre. For business meetings and special
events, Mövenpick Resort Tsaghkadzor will feature several conference
facilities.
Mövenpick Hotels & Resorts is present in 38 countries
with over 125 hotels. The network continues to expand, with over 80 committed
projects set to debut over the coming years. Mövenpick is a participating brand in ALL - Accor Live
Limitless – a lifestyle loyalty programme providing access to a wide variety of
rewards, services, and experiences.
Image
Credit: © Accor
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